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"EXTRA EXTRA GAMEADAY PRIZE (October 2001 Magnetism)"

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Mon 08/10/01 at 09:56
Regular
Posts: 787
Okay, an absolute torrent of entries for this one, it too ka good couple of hours to read them all, and I had to kill several trees for the paper to print them all out, so no moaning about the winners.

Winner of a game of his choice - mickey, for his suggestion of a 'Gameaday Receipt' idea, of which many of you suggested, but mickey got their first. Well done, mickey.

Runners up prize of a DVD of his choice goes to Aliboy, for his 'Santa' idea. It's well put and a nice festive idea, so it's definitely worthy of a prize. Congrats.

Thanks to everyone for all your entries, we read them all and found them to be very useful. Peace out, and complaints to the usual address. Cheers

Ali

-------------------------------------------------------

Extra GAD prize here for those with a creative brain to help us with our marketing and promotions.

1. Don't suggest any alterations to the site design. Don't suggest expensive campaigns.

2. Suggest how we can attract more visitors to the site from within the pages of our Club Magazine and our adverts in the specialist press such as PC Gamer.

3. Remember space is very limited. But you can enter this with something as simple as a change to the wording which we already use.


Below is an example of the type of thing we are looking for:


Headline
So, what do you say boys?

Text
Chat me up and WIN! Visit Gameaday.co.uk now. Just click on me and type in your favourite chat up line. That's all it takes to win ANY game of your choice in our EXTRA chat up line competition. There's one prize for the best and one for the worst chat up lines.

Picture
Virtual girl in suggestive pose

Explanation
This would be an extra Gameaday prize running in conjunction with the promotional campaign. Designed specifically to draw in new visitors.


The winner will be the person who makes the suggestion MOST LIKELY to draw in extra visitors. The deadline for entries is the end of October.

Tricky eh?
Page:
Sun 14/10/01 at 11:54
Regular
"  "
Posts: 7,549
In a mag ad you could have a cartoon strip with a stick man called little Jonny. In the cartoon strip little jonny writes a review >Picture of jonny holding up review "I wrote a review" next pic> Jonny on computer"I won with my review" next pic> Postman delivers Jonnys game. Jonny is happy "I got a game for free!" quote> Share Jonnys excitement and win the game of your choice at www.gameaday.com

People like to read cartoon strips no matter what they are about and they will find it hard to ignore it.
Sun 14/10/01 at 11:39
Regular
"always swirling"
Posts: 2,852
Headline
Are game prices driving you around the bend?

text
how about... ps2 games from £15.
n64, ps1 and dreamcast games from a fiver.
well thats what you get at specail reserve the uks no.1 game shop.
come check it out at http://ukchatforums.reserve.co.uk or visit your local store for some great offers today!


Picture
picture of a gt3 car skiding.

Explanation
telling the buyers about our cheap prices and catching their eyes by a play on words.
Sun 14/10/01 at 11:22
Regular
"Sanity is for loser"
Posts: 1,647
HEADLINE:

It's Your Turn!

TEXT: (Dotted around the page, interspersed with a few of the games and DVD's chosen recently)

PB has won 23 Prizes!

Meka_Dragon has won 20!

Goatboy has won 15!

CENTRE OF PAGE:

With over £24,700 worth of prizes given away already, isn't it time YOU joined in?

Gameaday.co.uk

PICTURE:

I've already said, pictures of recently claimed games and films interspersed with the text.

EXPLANATION:

Well, it's advertising that some of your members are winning all this much, it cannot be too hard to win.
Sun 14/10/01 at 11:12
Posts: 0
why don't you just make the pages in your mag more colourful

or just put some web banners saying:

bored of your old games
don't have any dosh
come to gameaday.co.uk
win two games and a dvd every day
Sun 14/10/01 at 11:07
Regular
"always swirling"
Posts: 2,852
Headline
shush, its a secret!

Text
Did you know that specail reserve has given nearly £30,000 worth of free games and dvds on their web site?
With 2 free games everyday and a dvd to win just by chatting on the forums its a secret you'll want to share with all your mates.
come check it out at http://ukchatforums.reserve.co.uk


Picture
the picture of riona (from ff8) which you have already used in your mag. the one where she has her index finger to her lips as if she is saying 'shush'.

Explanation
Designed to draw new visitors in by mentioning G.A.D
Sun 14/10/01 at 10:56
Regular
"Wasting away"
Posts: 2,230
The best way to attract people in my honest opinion would be to consider how you advertise on that back page. I think in nearly every single computer games magazine SR seems to have an advert somewhere, usually around the back.

And the thing you need to understand is that the only reason people turn to the back is because of seeing what next months addition has to offer of that type of mag. So you would have to consider that.

Then there is the problem with the colouring of the just plain white background, I hate to bring it up but Gameplay take 2 pages in the center of the magazine that is bright and bold. The colours of yellow attract the peopleís eyes and the way it was set out just basically said to me ëREAD MEí. Whilst with your adverts to be honest I read just a few bits of them and ignored it. The ads first crossed my mind as some company trying to pull your leg, the free gift when joining. It just doesnít seem realistic.

My advise to you would be to enter all of the interesting parts of the company. Of course the PCís would have to be mentioned along with the critics comments about them. Mention the awards that have been picked up and have them designed like a winners badge on the page. Bright colours will be needed to attract the human eye. So where it normally has the list in a white background try and vary this so something letís say attractive.

As for advertising Gameaday.co.uk, well thatís easy. All you need to do is put across that you really do give away two free games and one DVD each day. As when I first read the ad I thought ëWhat a load of crap, just another internet company conning youí. I found the site by mistake through totalgames.net and saw the win any DVD of your choice, thinking it would be an answer this question and weíll get back to you site I was gratefully surprised when I discovered the actually content.

So perhaps in your mag ads the thought of having a few words from pb and then it saying he is the number one winner so far with 23 wins, at time of press. The thought of having won 23 games will cross peopleís minds as something superb and will attract them. If you want to advertise online then the ads should be flashing. ëThink you deserve a game?í * Flash * ëAre you good enough for a free game?í * Flash* ëThen come along to Gameaday.co.uk and prove yourselfí.

Ok ok the above was pretty corny but nonetheless it could be used along those sort of lines. I think youíre on the right lines with your example though and that could be a good campaign idea. ëCome and chat me upí. Because it is true, that is what you are doingÖ..chatting to people and mainly because of the temptation of a new game, some of the posts are long and thought out.

What about ëChatterboxí? * Flash * ëLove Games?í * Flash * ëThen come along to Gameaday.co.uk to win a game of your choice everyday.

And that concludes my advice.
Sun 14/10/01 at 10:11
Regular
"Fear my wrath..."
Posts: 2,044
Or simply an advert:

THEE WHO PLAYS WINS
WWW.GAMEADAY.CO.UK
Game and Film Prizes
Several games and film cases making a square around the words

Explanation:
It's simple and believable. A bit like Nokia game. When I saw believable if you say you give 2 games and films a day I doubt much of the population will believe you and not bother going to your site as they feel there is a catch.
But if you suggest like here that you can win prizes not exactly saying how many people will go to your site to check it out.
Sun 14/10/01 at 09:59
Regular
"Fear my wrath..."
Posts: 2,044
GAMEADAY.CO.UK
A game is awaiting you in one of our many competitions. Some of our regular visitors have won 10 prizes, one even 22. We give two games and a film a day
Where have you been?

Thee who tries wins.
It's the rule.

Explanation:
Give some real statistics to excite them and then I thought the slogan "Thee who tries wins" pretty sums up the site. I think everyone who has come to this site wanting a game has got one and those who haven't well eventually.

It's kind of like a challenge for the audience and attracts them.

On another note I think you should adopt the slogan "Thee who tries wins" to the gameaday site. I think it would be a really good slogan. What do you think?
Sun 14/10/01 at 09:49
Regular
"  "
Posts: 7,549
You know sometimes you find leaflets in mags well you could do some of them.
Sun 14/10/01 at 09:23
Regular
"  "
Posts: 7,549
How about a mag advert with a list of all the links which bring you to a sr site (www.ukgames.com, www.gameaday.com ect) then at the bottom write "Take your pick" and underneath that in smaller letters write "Love games? Why not visit one of our many excellent games sites to buy and win games from any format"
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