Viewing Thread:
"BEST GAMING ADVERT OF ALL TIME!"

We all play games, let's play together...

Anyone remember that? Well, whether or not Alexi Sayle actually did audition and get the Sega advertising voice part doesn't matter now! But, advertising and all forms of promotion in fact do make a huge difference to a product success, I mean who remembers any other Dreamcast adverts? Well I think I can name all of them, as there's only a few, but what is your favourite ever advertisment or advertising ploy?!

I want you to think (try - it may hurt to start), and post in here what form of promotion that is gaming related that has really made your jaw drop. Not many make me go 'wow' anymore - tis more of a case of 'wah?' as gaming adds these days just don't seem to make any sense - I mean that PS2 add with the duck? No way...

Anyway, I think the PlayStation advert on TV with all that lightning was pretty darn frightening - at the time, being a Sega Saturn owner and all... But that were a good add.

Sega can blame all of Dreamcast's failure on it's ridiculous advertising, with the only half decent bit of TV time being the MSR add for them, and even then they mucked it up with the 50hz version showing! The 'Dreamcast, Up to 6billion players' promotional stunt in the cinemas probably made people more unaware at the Dreamcast then anything - after all, that promise never happened until the misery that is Chu Chu Rocket! The stone throwing advert was again insane, and the barber advertising, although funny, really didn't help at all. You see the only people that stood a chance of 'getting it' were people who had researched the ads! Like me... Oh and the Euro 2000 ads, which Sega spent £5m on, were just pointless - promoting online gaming with only ChuChu Rocket out?!

Makes you wonder if there's a ban on actual in game footage advertising! 5 Seconds of Soul Calibur, Shenmue or even Sonic Adventure could have rescued the DC, but then the PS2 might not have got Crazy TAxi...


Anyway, Nintendo advertise Pokemon sometimes, but we're all aware of it so they don't really need to promote the things anymore, but they will.



So.....the best advertisement of all time, in my eyes has to be... I'm gonna go for the PS add with the lightning - it worked for them, and it's the only one I can think of that's any good. You know the one 'Do Not underestimate the power....'

Excellent

Cheers

Dan2K1

I have read that Microsoft are making an advert where the X-Box smashes up the Playstation2. I am just hoping that the advert doesn’t hit the UK because I think it is very childish and non-irrelevant for an advert. It could lead to yet another console war, this time not the fans, but for the developers. I mean, yeah there are some people who are biased to consoles apart from just one console, but developers aren’t helping people with changing their minds. With the X-Box advert being anti Sony, I fear as if Sony will strike back. If Microsoft want what’s best for the gaming world they will cancel their advert.

Instead of having adverts against eachother why cant their be a big advert advertising gaming in general. Each company would get their personal bit to the advert, but it will not be anti other consoles. Just to show off their ability to play great games.

Or 'Dreamcast - why are you not buying it still? LOOK it's only £99.99 with 2 games! It has Internet Access blah blah blah - well done Liverpool!

But it was the people who were going to buy the PS2 anyway that were talking about it. An advert is used to reach an audience that you haven't already reached, and both the adverts didn't do that.

My opinion, anyway. :0)

OR

Gamecube- Everyones waiting for it.

I think they should do an advert like the Eastenders one.

Playstation2- Everyones talking about it!

:-)

I quite liked both of those. I would call them 'abstract', but certainly not pointless.

How many threads were there on these forums alone about "The Third Place"?! Some thought it was clever, some thought it was rubbish - but the fact is, they were all talking about "that advert for the PlayStation 2" - so it was a great success, I think!

All of the adverts got people talking about the product, which is what they were intended to do!

Yeah, that's the only Playstation advert I actually liked.

There was that awful alien girl thing and the third place. Both pointless.

My favourite is the PS1 advert - I think it was called "Conquered Worlds" or something - with the wide-eyed Irish kid at the end. A masterpiece of advertising, showing neither the product or any of the games on it... just the logo at the end.

I don't usually pay attention to adverts at all - but I actually looked forward to seeing that one.

He is, but that wasn't why Sega hired him... Why on earth did they use him?

Alexi Sayle is funny :)