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"How do you win?"

I have read the "Rules" and "How to win" pages on the website's main page. It says that you must be creative, making your work original and something that will make people buy the product. But the funny thing is, everyone's work is rather good. Isn't it quite hard, considering how competitive it must be to win? I mean, the company say it's real easy, but when it comes down to it...it's seems very hard.

Is this true, or am I wrong for saying so?

I would really appreciate anyone's help, please.

Thank you all.

I have read the "Rules" and "How to win" pages on the website's main page. It says that you must be creative, making your work original and something that will make people buy the product. But the funny thing is, everyone's work is rather good. Isn't it quite hard, considering how competitive it must be to win? I mean, the company say it's real easy, but when it comes down to it...it's seems very hard.

Is this true, or am I wrong for saying so?

I would really appreciate anyone's help, please.

Thank you all.