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Girls are very uninterested and often very....well rubbish at videogames.
This was brought to my attention when we were playing colin mccrae rally 2.0 on the ps in the study room today at school.
While the boys were happily trying to beat the record time in the game, a few girls decided to give it a try.
..while the most inexperienced male gamers took around 2mins:45sec to complete the chosen course, we were still yawning away a full 7 mins after a female gamer decided to partake in the event and crashed right left and center into EVERY obstacle on the course (after 7.5 mins we turned off the computer and shoved her off for hogging)
I think this is why advertising is hardly ever aimed at females and why being told that you "play like a girl" is such an insult.
If any female reads this and wants vengence, please dont hurt me, i bruise easily.
In the beginning of gaming, games were aimed at a wider audience, or perhaps hadn't developed an audience of certain types, and many girls played in arcades or had Atari and other systems. It was only when games introduced better graphics with rambo style characters or gameplay that required shooting and even more shooting. Games consoles also got more 'techy' relying on stats and dodgy adverts like the Barbarian one (you know, with Wolf in) to lure the now mainly male audience to games.
The 80's were a time when girls tended to steer away from computer games and a lot of people, many males included, saw them as geeky. This has only recently been changed in the view of most people, but it's still seen as a techy thing to know too much about games, so girls have mostly steered clear of the subject, only flittering with the odd game. Only now does it seem more 'acceptable' socially for games to be played by girls as well, possibly something to do with the gender gap narrowing and female attitudes to many things changing.
It's not a good thing to alienate half the population of a country or planet for that matter, so the sooner games companies can get around their vicious circle of selling games to certain market types, thus sustaining these market types in the industry, the better.
99% of the ladies I've met who like gaming are normal females who just realise that there is a lot of fun to be had from consoles.
(I'm not saying I'm any better than anyone else on here)
Most males here, if not all, will be or are looking for a female companion. Well wouldn't you prefer to be able to play challenging deathmatches or races with her?