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"EGAD - SR Brainstorm - Winner Announced!"

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Tue 20/01/04 at 15:08
Regular
"TheShiznit.co.uk"
Posts: 6,592
Greetings once more - your favourite supplemental GAD fest is back again, taunting you with prizes you probably won't win like a carrot in front of a donkey. If you didn't love it, you wouldn't keep coming back.

Something a little different this time, in that this competition actually requires you to think a little rather than splatter your 'artistic' daubings on a banner :) What we'd like you to do is come up with some ways in which Special Reserve could promote themselves effectively. Bear in mind we haven't exactly got the backing of the Sultan of Brunei, we'd like you to drop us a few ideas on how best to get across the fact that Special Reserve are cheap, reliable and have a wide product range.

This could be improvements to ways we currently run things, new product ranges you think would appeal to our customers (bear in mind we currently sell rather a lot of stuff - see left sidestrip), new exciting ways to advertise our existing offers or just any ideas that have been floating round your head. Is there some range of products you just can't get hold of that would be perfect for us to sell? Let us know!

Post your ideas in this thread and we'll announce a winner at around the end of February, let's say the 27th. The best suggestions will win whatever prizes we give them, most probably yer standard £25/£50 GAD prize.

(And before anyone brings it up, yes we do think about this stuff ourselves, but we wanted to see what you lot think as well. So button it!)

---------------------------------------------------------

And the winner is..... phi11ip, for the following suggestion:

"Here's an idea, and if carried out correctly could be very beneficial. I've got a nice example too just to prove to you just how beneficial it is. www.staghosting.com was a free hosting service set up last year with the intention of boosting the ratings of a a few sites belonging to a company, one of these sites was www.actiondays.co.uk. Basically, unlike your free hosting, this hosting only offered hosting to domain names, you get 200MB disk space and 4 Gig bandwidth a month, you can upload from any connection unlike Freeola. So basically the company which has nothing to do with hosting has just set up a hosting site, sounds stupid doesn't it? What the requirements of this free hosting are though is that you must display a couple of small text links on your site, on mine you can see them on the links section on the side of the page. Google counts each link as a 'vote' and increases the pagerank of the site in question meaning that it shows up higher in searches, I see you've got 'cheap games' pretty much sorted but you don't show up anywhere when 'PS2 games' is typed in. If people were to display these text links on their sites it would soon make you appear high up on the search results. www.actiondays.co.uk was absolutely nowhere when it started, it had a low pagerank and didn't appear on searches. Have a look now though and you'll see that searching for 'corporate event' on Google.com returns the site as number 2 out of 6,500,000. Think about it. You've already got the hosting capabilities, all it would require is a server and someone to monitor the sites every now and then to make sure the links are there."

Congratulations and well done to everyone who entered.
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Thu 12/02/04 at 19:09
Regular
"jedi master"
Posts: 1
to increase the popularity of sr hhhmmmmmmmmm..... i reckon you should start givin away red splat stickers out side special reserve shops but put extra srong adhesive on the sticky side so that they wont be able to get it off so whenever a customer looks at their clothes theyl remember their sr sticker ( hopefuly not to serve as a reminder of the idiots who ruined their new top)but to remind them were to buy there new pc
Thu 12/02/04 at 13:58
Regular
Posts: 20,776
Allow reddies to be used for none-gift items. Obviously many reddies (not the usual 5) would be needed for each item, but it would certainly give people an incentive to buy more.
Thu 12/02/04 at 13:46
Regular
"8==="
Posts: 33,481
Catalogues are very cheap. I keep getting catalogues from places I ordered one thing from about 2 years ago! Dell keep sending me doubles of everything aswell.
Thu 12/02/04 at 11:57
Regular
"Gundammmmm!"
Posts: 2,339
Produce two seperate catlogues instead of one? One for consoles, one for PC. People can specify if they want one or both.
Thu 12/02/04 at 11:51
Regular
"Gundammmmm!"
Posts: 2,339
H²O wrote:
> Belldandy wrote:
> Accept Paypal as a payment method
>
> That is bloody stupid.
>
> You nonse, you use pay pal to pay someone with your credit card. You
> have to use your credit card on the site anyway, what would be the
> point?!

You tw*t. You haven't even considered the idea - for starters it means a person can buy faster - you input your email address and password in and BANG, payment done, SR have their money. Also it means people know SR doesn't have their credit card details as Paypal processes the payment. International orders would be far easier to handle - Paypal handles currency conversion and gives the buyer a clear total they will pay in their own currency.

Also people can use money in their paypal account to pay for goods, not just credit cards you moron. Paypal also allows people to use card types which SR does not accept - such as American Express.
Thu 12/02/04 at 06:14
Regular
"8==="
Posts: 33,481
Give a small discount for games preordered. (obviously they won't be allowed to cancel the reservation)

Say if a person has 3 games pre-ordered: then they are allowed to get 3 pounds off one of the games (a pound for each game pre-ordered).

This should probably only apply to games over 30 pounds.
Thu 12/02/04 at 06:11
Regular
"8==="
Posts: 33,481
Make it REALLY OBVIOUS how quickly people can get games through the post, you need to make it clear so people don't just run down the shops instead.
Thu 12/02/04 at 06:10
Regular
"8==="
Posts: 33,481
phi11ip wrote:
>
> Are there any more advertising techniques that haven't been used yet?

Subliminal messages in the banners.

CAUTION: may be ever-so-slightly illegal.
Thu 12/02/04 at 06:08
Regular
"8==="
Posts: 33,481
1. Have smaller prizes to offload some of the stuff you're not likely to sell.

Lets have some smaller competitions to win torches, wind up cars, Whacked (still at 30 quid, who are you kidding!?).

2. Allow reddies to be used as vouchers to purchase games cheaper (Say 1 pound off per reddie up to a max of 5/10 reddies). This'll increase customer loyalty since they won't have to spend their reddies on lesser things and can get money off what they really want: games!

3. Donate some games to a magazine competition (ie sponsor it) and get some cheap advertising from it.
Wed 11/02/04 at 22:24
Regular
"Dr. Chad Niga"
Posts: 4,550
Clowns bungee jumping from hot air baloons holding SR banners.

There are just so many possibilities out there.
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