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Greetings once more - your favourite supplemental GAD fest is back again, taunting you with prizes you probably won't win like a carrot in front of a donkey. If you didn't love it, you wouldn't keep coming back.
Something a little different this time, in that this competition actually requires you to think a little rather than splatter your 'artistic' daubings on a banner :) What we'd like you to do is come up with some ways in which Special Reserve could promote themselves effectively. Bear in mind we haven't exactly got the backing of the Sultan of Brunei, we'd like you to drop us a few ideas on how best to get across the fact that Special Reserve are cheap, reliable and have a wide product range.
This could be improvements to ways we currently run things, new product ranges you think would appeal to our customers (bear in mind we currently sell rather a lot of stuff - see left sidestrip), new exciting ways to advertise our existing offers or just any ideas that have been floating round your head. Is there some range of products you just can't get hold of that would be perfect for us to sell? Let us know!
Post your ideas in this thread and we'll announce a winner at around the end of February, let's say the 27th. The best suggestions will win whatever prizes we give them, most probably yer standard £25/£50 GAD prize.
(And before anyone brings it up, yes we do think about this stuff ourselves, but we wanted to see what you lot think as well. So button it!)
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And the winner is..... phi11ip, for the following suggestion:
"Here's an idea, and if carried out correctly could be very beneficial. I've got a nice example too just to prove to you just how beneficial it is. www.staghosting.com was a free hosting service set up last year with the intention of boosting the ratings of a a few sites belonging to a company, one of these sites was www.actiondays.co.uk. Basically, unlike your free hosting, this hosting only offered hosting to domain names, you get 200MB disk space and 4 Gig bandwidth a month, you can upload from any connection unlike Freeola. So basically the company which has nothing to do with hosting has just set up a hosting site, sounds stupid doesn't it? What the requirements of this free hosting are though is that you must display a couple of small text links on your site, on mine you can see them on the links section on the side of the page. Google counts each link as a 'vote' and increases the pagerank of the site in question meaning that it shows up higher in searches, I see you've got 'cheap games' pretty much sorted but you don't show up anywhere when 'PS2 games' is typed in. If people were to display these text links on their sites it would soon make you appear high up on the search results. www.actiondays.co.uk was absolutely nowhere when it started, it had a low pagerank and didn't appear on searches. Have a look now though and you'll see that searching for 'corporate event' on Google.com returns the site as number 2 out of 6,500,000. Think about it. You've already got the hosting capabilities, all it would require is a server and someone to monitor the sites every now and then to make sure the links are there."
Congratulations and well done to everyone who entered.
Something a little different this time, in that this competition actually requires you to think a little rather than splatter your 'artistic' daubings on a banner :) What we'd like you to do is come up with some ways in which Special Reserve could promote themselves effectively. Bear in mind we haven't exactly got the backing of the Sultan of Brunei, we'd like you to drop us a few ideas on how best to get across the fact that Special Reserve are cheap, reliable and have a wide product range.
This could be improvements to ways we currently run things, new product ranges you think would appeal to our customers (bear in mind we currently sell rather a lot of stuff - see left sidestrip), new exciting ways to advertise our existing offers or just any ideas that have been floating round your head. Is there some range of products you just can't get hold of that would be perfect for us to sell? Let us know!
Post your ideas in this thread and we'll announce a winner at around the end of February, let's say the 27th. The best suggestions will win whatever prizes we give them, most probably yer standard £25/£50 GAD prize.
(And before anyone brings it up, yes we do think about this stuff ourselves, but we wanted to see what you lot think as well. So button it!)
---------------------------------------------------------
And the winner is..... phi11ip, for the following suggestion:
"Here's an idea, and if carried out correctly could be very beneficial. I've got a nice example too just to prove to you just how beneficial it is. www.staghosting.com was a free hosting service set up last year with the intention of boosting the ratings of a a few sites belonging to a company, one of these sites was www.actiondays.co.uk. Basically, unlike your free hosting, this hosting only offered hosting to domain names, you get 200MB disk space and 4 Gig bandwidth a month, you can upload from any connection unlike Freeola. So basically the company which has nothing to do with hosting has just set up a hosting site, sounds stupid doesn't it? What the requirements of this free hosting are though is that you must display a couple of small text links on your site, on mine you can see them on the links section on the side of the page. Google counts each link as a 'vote' and increases the pagerank of the site in question meaning that it shows up higher in searches, I see you've got 'cheap games' pretty much sorted but you don't show up anywhere when 'PS2 games' is typed in. If people were to display these text links on their sites it would soon make you appear high up on the search results. www.actiondays.co.uk was absolutely nowhere when it started, it had a low pagerank and didn't appear on searches. Have a look now though and you'll see that searching for 'corporate event' on Google.com returns the site as number 2 out of 6,500,000. Think about it. You've already got the hosting capabilities, all it would require is a server and someone to monitor the sites every now and then to make sure the links are there."
Congratulations and well done to everyone who entered.
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Radio advertising in areas around the stores? When I used to work at Woolworths and people asked about where else they could buy games and PC stuff most people had no clue what Special Reserve was or where the Notts store was (about 15 mins away).
Neither have I, but some people must in order for companies like Amazon to keep them running. If no one did, surely no one would bother with them.
Except I don't think they work all that well...you just get people trying to rip companies off. In 7+ years of internet use I have never used an affiliate link to buy something.
Not sure if this has been mentioned, but I can't really be bothered to sift through all the posts so sorry in advance.
How about an affiliate scheme? If someone buys something from your site, but have got there due to a banner or link, then you could reward the person who's displayed the banner by either giving them a small percentage or maybe credits?
I know that's a crap explanation, but for it to work efficiently, you should just basically copy how amazon.co.uk do theres.
How about an affiliate scheme? If someone buys something from your site, but have got there due to a banner or link, then you could reward the person who's displayed the banner by either giving them a small percentage or maybe credits?
I know that's a crap explanation, but for it to work efficiently, you should just basically copy how amazon.co.uk do theres.
DiscoDexy wrote:
> Prime example, how about permanently banning people, like loopy?
And I mean banning forever. Unlike now, where the banned victim can simply re-sign up.
Another good idea would be a real time chat room. The forums are great, don't get me wrong, but it would be nice to have a chat room where everybody can talk, without the satellite delay. But I don’t really see how this would affect advertising, but it wouldn’t be a bad idea ;)
> Prime example, how about permanently banning people, like loopy?
And I mean banning forever. Unlike now, where the banned victim can simply re-sign up.
Another good idea would be a real time chat room. The forums are great, don't get me wrong, but it would be nice to have a chat room where everybody can talk, without the satellite delay. But I don’t really see how this would affect advertising, but it wouldn’t be a bad idea ;)
Prime example, how about permanently banning people, like loopy?
True, but in the long run it might attract more people.
And by might i mean it probably will.
And by probably i mean it could just do.
And by might i mean it probably will.
And by probably i mean it could just do.
I guess, but changing the name of a company as big as SR is, even if it's just a slight change could be quite a long winded process.
So does GAME, and Play, but at least Gaming Network says more clearly what the company is about, well over 90% of their range IS gaming, and stuff like remote controlled cars comes under gaming as well...
Special Reserve, fine name if you know what it is, but if not, well it could be anything, sounds a tad dodgy like one of these tv buying channels.
Special Reserve, fine name if you know what it is, but if not, well it could be anything, sounds a tad dodgy like one of these tv buying channels.
They're not just about gaming though, they sell other stuff as well.
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