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"Colour coded batteries"

You may or may not be aware, but Duracell have colour coded their batteries, in order to eliminate confusion.

So next time that you need a battery, choose Duracell, because they're fully aware of just how stupid we all are, and are doing their best to eliminate our stupidity with this helpfull chart:

AA - yellow
AAA - green
C - red
D - purple
9V PP3 - blue

So next time you need to replace batteries, simply check what size you require against what you require batteries for. Chances are that they'll be AA type. Now cross reference the chart, then go seek yellow batteries.

Because that's easier than just looking for the pack that say "AA" on them. Or, LOOKING AT THE SIZE OF THE THINGS!

What I find most pathetic about this so called battery revolution, is that Duracell have decided to include their 9V battery in this, choosing a blue colour for it. But the thing is, the 9V battery is square. It's a completely different shape from all of the others, there is no possible confusion. Do people really go into stores and become confused? "Wow, all these crazy numbers, how can I be sure that the 9V square battery I require isn't really one of those round ones?"

Hell, even the typical round batteries differ significantly in size. It's not exactly millimetres we're talking, they practically double in width.

This whole thing came about because according to Duracell "around 1 in 5 of us go into a store and think about buying a battery but end up not making a purchase because we aren’t confident we know the correct size and type to buy."

This may well be the case when you haven't checked it out before hand. Perhaps you remember that your TV remote could do with some new batteries whilst at the supermarket. So you look at the selection of batteries, then decide not to buy because you can't remember whether they were AA or AAA batteries. (Or as they're commonyl known, the small ones, or the normal sized ones). So are Duracell trying to tell me that their special colour coding will help me to remember? How? How will that work? If you haven't looked at the batteries, then you're not going to remember what sodding colour they are, are you? Given that the memory stores pictures well, if indeed we had checked on the existing battery, we wouldn't need the colour code, because we'd buy by size.

This colour coding beefits nobody.

I don't get the point of it, but having sat in traffic by a billboard promoting them, I've built up all of these nasty feelings, that I just had to get off my mind.

What if the customer is colour-blind?

Or purple lip stick.

The sagacious one wrote:
> So Colour coded batteries; and yet there is still no colour coded
> indication system to make it apparent if a girl gobbles on the first
> night.

Girls who are willing should wear Goblin-Green nail varnish....

I fear that people will mistake colour coded batteries for fuses and that would be foolish. Also the AA breakdown service have already associated themselves with yellow so Duracell will have to be sued for copycatingarism.

So Colour coded batteries; and yet there is still no colour coded indication system to make it apparent if a girl gobbles on the first night.

You doirty purverts make me sick.

Give it time and soon we'll be describing batteries by a colour.

"What batteries does the remote controller take?"
"Yellow ones"
"Okay"

Don't forget, these are the people who dreamt up the notion of using those drumming rabbits.

gerrid wrote:
> Why did you write so much on this?

Because my training course was cancelled.

Because I had to go back to that damn office.

Because I had to sit in slow moving traffic on the way through Cambridge.

Because I saw a stupid big billboard with stupid big bunnies on it, with Duravcell's "We're so clever, we colour code our batteries."

So I vented my anger upon reaching the office, copied it to bring it home to post here. It was either that or work, and I was in training mode...

I thought it was stupid too

Why did you write so much on this?
You could have just summed it all up in one sentence:
"why do they need to be colour coded when they're all differenct shapes anyway?"

cookie monster wrote:
> I agree completely, everybody knows them by shape and size, the colour
> coding is just ridiculous.

it's for chimpanzees and windowlickaz

I agree completely, everybody knows them by shape and size, the colour coding is just ridiculous.