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"Nintendo fined for Price Fixing!!!"

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Wed 30/10/02 at 21:30
Regular
Posts: 787
That's right. Apparently, during the period 1991 to 1998, Nintendo kept prices artifically high, and have now been fined £92.1m. That's the Eternal Darkness marketing budget gone. See the full story at

http://news.bbc.co.uk/1/hi/ business/2375967.stm
Fri 01/11/02 at 19:02
Regular
"In and out :)"
Posts: 272
unlucky nintendo!
Fri 01/11/02 at 18:56
Posts: 15,443
No doubt broadsheet newspapers will make thoughtless, over exxagerated comments about Nintendo again like they have done in the past.
Fri 01/11/02 at 18:49
Regular
Posts: 13,611
Yeah, I noticed that Mario thing too :D. If you read the first part too, though, you'll see that the original fine was £5.4 million, and Mr Mario upped it to the whopping £90,000,000.

It's a real shame I think, as that money from the Rare deal could have been put to excellent use, rather than paying off fines. I wonder what effect this will have on games or advertising? Surely the money must have been a substantial knock to one department?

Anyway, it seems like a completely unjust fine when compared to the original, and it's very likely Nintendo will argue it down in the appeal. After all, they're in it to make money, but they don't rip off their customers, and that's for certain.

Also, how could Nintendo's prices compete with Sony's during that period if they were so high? Surely people would just stop buying Nintendo's products? Hmm.. there's something rather odd about this whole thing. Let's just hope it's not too big a hit for Nintendo.
Thu 31/10/02 at 13:31
Regular
"gsybe you!"
Posts: 18,825
Indeed. Game prices all round are very high, considering the amount of copies sold.
Thu 31/10/02 at 13:16
Regular
Posts: 9,848
Actually, it wasn't us that Nintendo was ripping off this time.

Apparently, German prices were even higher than ours...
Thu 31/10/02 at 13:06
Regular
"Long time no see!"
Posts: 8,351
Serves 'em right really...

I had virtually naf-all N64 games come Christams time 1998, even though i'd had the console since March '97. Just too damn expensive. So many games I missed-out on because of it, so many I am now trying to find second-hand for a tenner... Damn Nintendo!

But that £100m fine must be nothing to them.
They could probably cover that easily anyway thanks to all their high-pricing during that 7-year period alone!

What harms a fine gonna do?
Hmmmmm... sound like Football....
Thu 31/10/02 at 12:16
Posts: 0
What's got to be the best laugh in ages though, is if you look closely at that news page on the BBC (http://news.bbc.co.uk/1/hi/business/2375967.stm), you'll see that the commissioner who was involved in the action is called...


...wait for it...


Mario!
Thu 31/10/02 at 11:31
Regular
Posts: 1,150
DeltaJava wrote:
> That's the Eternal Darkness marketing budget gone.

Whats that, never heard of it.
But the fine wont make a diffrence as nintendo has been prepared for this years back and have had money at the ready for ages.

Also the "big" annoucements will be out soon and this will blow over.
Thu 31/10/02 at 11:30
Regular
"Balls"
Posts: 3,505
well said, any way they must be gutted
Thu 31/10/02 at 11:27
Regular
Posts: 1,150
DeltaJava wrote:
> From a business point of view, the firm can charge whatever they like.


i think it was like someone said that they wouldnt let the shop drop the price, but i also heard that britian was paying more money than they should cause of it going to a high priced company, and the rest of europe pay even more.
Also they wouldnt let the snes be sold unless they put the price of the N64 up.

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