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I'll even give you a DVD ;-)
----
Anyway..... All i'm interested in is what you think a logo should have and why logos are so important...
The 5 things I think they need are:
1. Style
2. Basic but stand out
3. Bold
4. Original
5. Eyecatching
I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
A company such as Nike basically sell their merchandise on their logo (that little tick thingy). Would they have been such a success if their logo was a silloheute of a t**d?
Anyway, enough of logos, theyre doin my frickin head in :-D
----
Anyway..... All i'm interested in is what you think a logo should have and why logos are so important...
The 5 things I think they need are:
1. Style
2. Basic but stand out
3. Bold
4. Original
5. Eyecatching
I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
A company such as Nike basically sell their merchandise on their logo (that little tick thingy). Would they have been such a success if their logo was a silloheute of a t**d?
Anyway, enough of logos, theyre doin my frickin head in :-D
Page:
"We're braced, but the give away was a joke I thnk from a previous fiasco..."
Oh right, LoL!
"Really... So the fact I went to Art college, Studied Graphic Design and Marketing, Work As a Graphic Designer and have produced logo's for multimillion pound comapnies put's my ability below you? You have my attention..."
Apologies there - I assumed that most of the people on here were around my age.
"OK, your talking about adverts here... Look at CocaCola, Nike, SOny, Calvin Klien... all of these have logos, none of them have any other information, all they posses is a somple, clean effective easy to associate and remeber image..."
That's because they're recognised. Um...am I stepping on my own cracks here, because that's what I'm feeling like.
"Your still talking about advertising... Not bad, but this was about creating a logo..."
Meh, oh well! ;)
"OK, so you've created a 6 process colour logo/advert, what happens when it goes into a publication thats black as white only? Big doesn't always equal good, in some cases it's seen as desperate!"
True, like a cry for help, yeah?
"Typography my boy, this aint MSWord!!"
My damn art teacher and her speedy speach. Thank you for that sentiment. Remember, you're the one whose done this for multi-million pound companies, not me ;)
"OK, you've finally remebered that were here about LOGO's, but you've managed to rant about adverts for ages. The Industrial Revolution didn't bring on the influx of Logo types, Architects and Artists used logos way before industrialism even exited. It was their mark. As for not being the same since the logo came along, this is more apt the the commercial world we now live in. It has nothing to do with the apperance of logos but the constant forcing of advertising."
My art teacher is screwed up. She said that art and the industrial revolution brought it on.
"You on drug or something? You can quite easily make a copyright free logo if you wanted to, and eben leave it unregistered as a trademark etc, but you screwed if someone steals it and uses it!!"
That's what I meant.
"You fell out of your back orifice after your first paragraph...
Back to the subject...
Designing a good logo type..."
I'm a little annoyed that you mocked me, but thanks for the pointers. Did you have to be that critical to me? I'm hardly an adult! And I'm new here!
Oh right, LoL!
"Really... So the fact I went to Art college, Studied Graphic Design and Marketing, Work As a Graphic Designer and have produced logo's for multimillion pound comapnies put's my ability below you? You have my attention..."
Apologies there - I assumed that most of the people on here were around my age.
"OK, your talking about adverts here... Look at CocaCola, Nike, SOny, Calvin Klien... all of these have logos, none of them have any other information, all they posses is a somple, clean effective easy to associate and remeber image..."
That's because they're recognised. Um...am I stepping on my own cracks here, because that's what I'm feeling like.
"Your still talking about advertising... Not bad, but this was about creating a logo..."
Meh, oh well! ;)
"OK, so you've created a 6 process colour logo/advert, what happens when it goes into a publication thats black as white only? Big doesn't always equal good, in some cases it's seen as desperate!"
True, like a cry for help, yeah?
"Typography my boy, this aint MSWord!!"
My damn art teacher and her speedy speach. Thank you for that sentiment. Remember, you're the one whose done this for multi-million pound companies, not me ;)
"OK, you've finally remebered that were here about LOGO's, but you've managed to rant about adverts for ages. The Industrial Revolution didn't bring on the influx of Logo types, Architects and Artists used logos way before industrialism even exited. It was their mark. As for not being the same since the logo came along, this is more apt the the commercial world we now live in. It has nothing to do with the apperance of logos but the constant forcing of advertising."
My art teacher is screwed up. She said that art and the industrial revolution brought it on.
"You on drug or something? You can quite easily make a copyright free logo if you wanted to, and eben leave it unregistered as a trademark etc, but you screwed if someone steals it and uses it!!"
That's what I meant.
"You fell out of your back orifice after your first paragraph...
Back to the subject...
Designing a good logo type..."
I'm a little annoyed that you mocked me, but thanks for the pointers. Did you have to be that critical to me? I'm hardly an adult! And I'm new here!
Desert Beetle wrote:
> So you're giving away a game eh? In that case, brace yourselves.
We're braced, but the give away was a joke I thnk from a previous fiasco...
The likes are I worked quite hard on this with such a prestigious prize up for grabs. I'm doing this in Art at the moment, so maybe I have an advantage over you all ;)
Really... So the fact I went to Art college, Studied Graphic Design and Marketing, Work As a Graphic Designer and have produced logo's for multimillion pound comapnies put's my ability below you? You have my attention...
>Firstly, and most importantly, a logo must be informative, as to inform the viewer what the product is, and if possible, where to get/view it and any other relevant info.
OK, your talking about adverts here... Look at CocaCola, Nike, SOny, Calvin Klien... all of these have logos, none of them have any other information, all they posses is a somple, clean effective easy to associate and remeber image...
>Without information, the viewer is likely to stare at it for 5 seconds before walking on to gawk at the other adverts instead, thus making you lose out on a customer. The information should be check over and over again, just to be sure.
Your still talking about advertising... Not bad, but this was about creating a logo...
>It should stand out from the rest, which can be in two ways. It could be big, flashy and colourful, which will catch the reader's eye quickly, or dark and gloomy, depending on the nature/style of the advert.
OK, so you've created a 6 process colour logo/advert, what happens when it goes into a publication thats black as white only? Big doesn't always equal good, in some cases it's seen as desperate!
>which can easily and obviously be portayed with the style of writing (like different types of Word Art).
Typography my boy, this aint MSWord!!
> Logo's are an important factor in all of our lives. Ever since the Industrial Revolution and many more items were invented, logo's have been an every day "occurance". Had it not been for the invention of logo's, none of us would be the same.
OK, you've finally remebered that were here about LOGO's, but you've managed to rant about adverts for ages. The Industrial Revolution didn't bring on the influx of Logo types, Architects and Artists used logos way before industrialism even exited. It was their mark. As for not being the same since the logo came along, this is more apt the the commercial world we now live in. It has nothing to do with the apperance of logos but the constant forcing of advertising.
> shame that everyone can't make their own copyright free logo, free from infringement, bankruptcy or upset.
You on drug or something? You can quite easily make a copyright free logo if you wanted to, and eben leave it unregistered as a trademark etc, but you screwed if someone steals it and uses it!!
>Ok, I'll stop before I really start to waffle my back orifice off!
You fell out of your back orifice after your first paragraph...
Back to the subject...
Designing a good logo type...
> So you're giving away a game eh? In that case, brace yourselves.
We're braced, but the give away was a joke I thnk from a previous fiasco...
The likes are I worked quite hard on this with such a prestigious prize up for grabs. I'm doing this in Art at the moment, so maybe I have an advantage over you all ;)
Really... So the fact I went to Art college, Studied Graphic Design and Marketing, Work As a Graphic Designer and have produced logo's for multimillion pound comapnies put's my ability below you? You have my attention...
>Firstly, and most importantly, a logo must be informative, as to inform the viewer what the product is, and if possible, where to get/view it and any other relevant info.
OK, your talking about adverts here... Look at CocaCola, Nike, SOny, Calvin Klien... all of these have logos, none of them have any other information, all they posses is a somple, clean effective easy to associate and remeber image...
>Without information, the viewer is likely to stare at it for 5 seconds before walking on to gawk at the other adverts instead, thus making you lose out on a customer. The information should be check over and over again, just to be sure.
Your still talking about advertising... Not bad, but this was about creating a logo...
>It should stand out from the rest, which can be in two ways. It could be big, flashy and colourful, which will catch the reader's eye quickly, or dark and gloomy, depending on the nature/style of the advert.
OK, so you've created a 6 process colour logo/advert, what happens when it goes into a publication thats black as white only? Big doesn't always equal good, in some cases it's seen as desperate!
>which can easily and obviously be portayed with the style of writing (like different types of Word Art).
Typography my boy, this aint MSWord!!
> Logo's are an important factor in all of our lives. Ever since the Industrial Revolution and many more items were invented, logo's have been an every day "occurance". Had it not been for the invention of logo's, none of us would be the same.
OK, you've finally remebered that were here about LOGO's, but you've managed to rant about adverts for ages. The Industrial Revolution didn't bring on the influx of Logo types, Architects and Artists used logos way before industrialism even exited. It was their mark. As for not being the same since the logo came along, this is more apt the the commercial world we now live in. It has nothing to do with the apperance of logos but the constant forcing of advertising.
> shame that everyone can't make their own copyright free logo, free from infringement, bankruptcy or upset.
You on drug or something? You can quite easily make a copyright free logo if you wanted to, and eben leave it unregistered as a trademark etc, but you screwed if someone steals it and uses it!!
>Ok, I'll stop before I really start to waffle my back orifice off!
You fell out of your back orifice after your first paragraph...
Back to the subject...
Designing a good logo type...
So you're giving away a game eh? In that case, brace yourselves. The likes are I worked quite hard on this with such a prestigious prize up for grabs. I'm doing this in Art at the moment, so maybe I have an advantage over you all ;)
Firstly, and most importantly, a logo must be informative, as to inform the viewer what the product is, and if possible, where to get/view it and any other relevant info. Without information, the viewer is likely to stare at it for 5 seconds before walking on to gawk at the other adverts instead, thus making you lose out on a customer. The information should be check over and over again, just to be sure.
It should stand out from the rest, which can be in two ways. It could be big, flashy and colourful, which will catch the reader's eye quickly, or dark and gloomy, depending on the nature/style of the advert. If the advert is promoting washing power for instance, you want it to be bright, clear and concise. If you're advertising a war game, then you want it to be darker in contrast. The other aspect is making the style stand out from the rest, which can easily and obviously be portayed with the style of writing (like different types of Word Art). Style is the very escence of it, in my humble opinion.
It should try and be as big as possible. You will get more reads if it's big, loud and outrageous, as opposed to small and reclusive. This coincides with the above point in the last paragraph - standing out. Try and make it as big as possible. Hell, grab an A3 sheet and get scetching! It's mean, but it will sure as hell boosts your sales/attention. Post them up wherever you can - on street lamps, sides of buildings and even schools (heh!).
Logo's are an important factor in all of our lives. Ever since the Industrial Revolution and many more items were invented, logo's have been an every day "occurance". Had it not been for the invention of logo's, none of us would be the same. They are important for the seller, to voice his product out to his city, his country, or hell, his world and get his logo well known, so people will know that the certain brand is theirs! It's useful for a potential buyer, so that they can recognise the product and know which one to get. It's a shame that everyone can't make their own copyright free logo, free from infringement, bankruptcy or upset. I suppose we can party blame advertising/logo's for that.
Ok, I'll stop before I really start to waffle my back orifice off!
Firstly, and most importantly, a logo must be informative, as to inform the viewer what the product is, and if possible, where to get/view it and any other relevant info. Without information, the viewer is likely to stare at it for 5 seconds before walking on to gawk at the other adverts instead, thus making you lose out on a customer. The information should be check over and over again, just to be sure.
It should stand out from the rest, which can be in two ways. It could be big, flashy and colourful, which will catch the reader's eye quickly, or dark and gloomy, depending on the nature/style of the advert. If the advert is promoting washing power for instance, you want it to be bright, clear and concise. If you're advertising a war game, then you want it to be darker in contrast. The other aspect is making the style stand out from the rest, which can easily and obviously be portayed with the style of writing (like different types of Word Art). Style is the very escence of it, in my humble opinion.
It should try and be as big as possible. You will get more reads if it's big, loud and outrageous, as opposed to small and reclusive. This coincides with the above point in the last paragraph - standing out. Try and make it as big as possible. Hell, grab an A3 sheet and get scetching! It's mean, but it will sure as hell boosts your sales/attention. Post them up wherever you can - on street lamps, sides of buildings and even schools (heh!).
Logo's are an important factor in all of our lives. Ever since the Industrial Revolution and many more items were invented, logo's have been an every day "occurance". Had it not been for the invention of logo's, none of us would be the same. They are important for the seller, to voice his product out to his city, his country, or hell, his world and get his logo well known, so people will know that the certain brand is theirs! It's useful for a potential buyer, so that they can recognise the product and know which one to get. It's a shame that everyone can't make their own copyright free logo, free from infringement, bankruptcy or upset. I suppose we can party blame advertising/logo's for that.
Ok, I'll stop before I really start to waffle my back orifice off!
Hm, have you read No Logo by Naomi Klein? Just finished it, large sections about Brand Identity, interesting read.
Hmm, interesting. Can a domain name not also be a logo? For instance... boo.com - Logo / Trademark / Domain Name ?
Also, with many companies like Sony, they register multiple domain names of thier products, so they have Sony.com, Playstation.com, Walkman.com, etc...
Domain names are playing an increasingly important part in corporate branding.
Also, with many companies like Sony, they register multiple domain names of thier products, so they have Sony.com, Playstation.com, Walkman.com, etc...
Domain names are playing an increasingly important part in corporate branding.
Dav1d wrote:
> I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
----------------------------------------------------------
There's a slight difference here. Nike's id is a TradeMark as well as a logo. Logo's only represent one entity, a trade mark can represent a whole family. ie:
SONY = Logo/Trademark
PS2 = Logo/Trademark
*cough*View and Play*cough* = logo
A logo should represent the "brand" or the message you are trying to tell you target audience. It should be clean, simple and convey your status clearly. It shouldn't be complicated or to colourful nor something difficult to remember either.
If you want to know more. I'll discuss it further with you. I used to produce corporate identities in my last job, one firm being Infineum (Exxon/Esso) and another ebing the rebranding of GreenHam Common into New Greenham Park. I've even done logo work for the DETR.
> I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
----------------------------------------------------------
There's a slight difference here. Nike's id is a TradeMark as well as a logo. Logo's only represent one entity, a trade mark can represent a whole family. ie:
SONY = Logo/Trademark
PS2 = Logo/Trademark
*cough*View and Play*cough* = logo
A logo should represent the "brand" or the message you are trying to tell you target audience. It should be clean, simple and convey your status clearly. It shouldn't be complicated or to colourful nor something difficult to remember either.
If you want to know more. I'll discuss it further with you. I used to produce corporate identities in my last job, one firm being Infineum (Exxon/Esso) and another ebing the rebranding of GreenHam Common into New Greenham Park. I've even done logo work for the DETR.
I'll even give you a DVD ;-)
----
Anyway..... All i'm interested in is what you think a logo should have and why logos are so important...
The 5 things I think they need are:
1. Style
2. Basic but stand out
3. Bold
4. Original
5. Eyecatching
I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
A company such as Nike basically sell their merchandise on their logo (that little tick thingy). Would they have been such a success if their logo was a silloheute of a t**d?
Anyway, enough of logos, theyre doin my frickin head in :-D
----
Anyway..... All i'm interested in is what you think a logo should have and why logos are so important...
The 5 things I think they need are:
1. Style
2. Basic but stand out
3. Bold
4. Original
5. Eyecatching
I think Logos are important because they represent a company. They are often displayed on just about everything a company owns, which means its very important and needs to be right.
A company such as Nike basically sell their merchandise on their logo (that little tick thingy). Would they have been such a success if their logo was a silloheute of a t**d?
Anyway, enough of logos, theyre doin my frickin head in :-D
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