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"Chill Out Music is fashionable?"

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Tue 07/08/01 at 00:09
Regular
Posts: 787
Listening to Radio 1 on the way home from band tonight, and a feature about something called "Chill Out Music".
Apparently the marketing people have got their fashionable little pony-tail heads together and decided that this is the latest trend to assimilate, repackage and sell back to you at a 15% comission for them.

Really? Apparently, Chill Out equates with Ambient Dance.
But surely that's a subjective thing?
What's chill out for me is not for you, and vice versa.

Example:
On my "relax cd" mix that I play to relax, I have the following:

Otis Redding "Sittin' on the dock of the bay"
Sam Cooke "What a wonderful world"
Portishead "Sour Times"
John Hiatte "Have a little faith"
Tom Waits "Lowside of the road"
Radiohead "everything in it's right place"
The Doors "Cars hiss by my window"
Dr John "Walk on guilded splinters"
The Meters "Chicken Strut"
Pink Floyd "Shine on" and "Wish you where here"

No ambient dance in there folks, what about you?
I find it amusing that yet another form of music has been sold back to you by ad-men.
It's now "cool" to relax and enjoy, instead of wearing a vest, dancing with glo-sticks and blowing a whistle.

Marketing in music does not belong, in my opinion.
Music is an expression of the soul, of feeling and emotion.
Not something to be marketed, researched and sold back with a nice easily fileable tagline.

Apparently Virgin and HMV are having "Chill Out" sections in their megastores.

I can hear Lennon turning in his grave from here
There have been no replies to this thread yet.
Tue 07/08/01 at 00:09
Regular
"Infantalised Forums"
Posts: 23,089
Listening to Radio 1 on the way home from band tonight, and a feature about something called "Chill Out Music".
Apparently the marketing people have got their fashionable little pony-tail heads together and decided that this is the latest trend to assimilate, repackage and sell back to you at a 15% comission for them.

Really? Apparently, Chill Out equates with Ambient Dance.
But surely that's a subjective thing?
What's chill out for me is not for you, and vice versa.

Example:
On my "relax cd" mix that I play to relax, I have the following:

Otis Redding "Sittin' on the dock of the bay"
Sam Cooke "What a wonderful world"
Portishead "Sour Times"
John Hiatte "Have a little faith"
Tom Waits "Lowside of the road"
Radiohead "everything in it's right place"
The Doors "Cars hiss by my window"
Dr John "Walk on guilded splinters"
The Meters "Chicken Strut"
Pink Floyd "Shine on" and "Wish you where here"

No ambient dance in there folks, what about you?
I find it amusing that yet another form of music has been sold back to you by ad-men.
It's now "cool" to relax and enjoy, instead of wearing a vest, dancing with glo-sticks and blowing a whistle.

Marketing in music does not belong, in my opinion.
Music is an expression of the soul, of feeling and emotion.
Not something to be marketed, researched and sold back with a nice easily fileable tagline.

Apparently Virgin and HMV are having "Chill Out" sections in their megastores.

I can hear Lennon turning in his grave from here

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