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"Do film distributors/promoters ruin films before they are viewed?"

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Tue 03/12/02 at 16:28
Regular
Posts: 787
Warning spoilers within!

I can remember vividly sitting down to watch Star Wars: A New Hope Special Edition at the cinema a few years ago and before it came on, there was a trailer for Empire Strikes Back. The trailer gave away all the enhanced version’s additions, in particular the voice over said (in the deep husky man voice) “there will be drama, there will be adventure and there will be a few surprises”, at which point we cut to a full and previously unseen view of that Ice monster on Hoth. No longer such a surprise eh?

Trailers are something I try to avoid if at all humanely possible, if I had seen the trailer for From Dusk till Dawn, the film would have lost it’s impact. I had no idea what the Matrix was about until I saw it at the cinema. That made it even more brilliant.

I know film’s have to be promoted but trailers are often so revealing that they might as well just put the script in the screen and have done with.

Also the blurb on the back of DVD’s and Videos is amazing. “Then after a titanic and thrilling fight with Vader, Luke finds out the true fate of his father who is Vader himself”. Or “You’ll be flabbergasted when you find out that the he is in fact a ghost himself”, even worse “the scintillating denouement reveals that there is no Kasier Souse, he was making it all up”. Well maybe they aren’t that bad but most give you far too much of the plot (and I know that you shouldn’t read them but you need to sometimes to get the gist of a film).

The real subtle ones, are of course, the packaging and posters. Now for all those people who don’t know that Gandalf is actually still alive after LOTR:fellowship, they’ve thoughtfully put a picture of him as Gandalf the White on all the main promo posters. Cheers for that. A little aside: I hated the fact that after the first film loads of people went and bought the second book to read, in order to find out what happens next (idiots). Buy the trilogy you fools, don’t be mouldy t**-witches and humiliate yourselves in public by reading the book that will be at odds with the film version and will also spoil your viewing pleasure. Also the DVD cover for the original version of The Planet of the Apes has a prominent picture of the Statue of Liberty. Class.

A film is something to be enjoyed at the cinema because it is fresh and unspoiled, it is not simply “an event”, to which everyone goes to just because they get caught up the hype. I know that this is probably a minor gripe in the scheme of things but treat us (the viewing public) with some intelligence.

However a little knowledge can also be a terrible thing...
Thu 05/12/02 at 10:59
"Darth Vader 3442321"
Posts: 4,031
Pringles.
Tue 03/12/02 at 16:28
"Darth Vader 3442321"
Posts: 4,031
Warning spoilers within!

I can remember vividly sitting down to watch Star Wars: A New Hope Special Edition at the cinema a few years ago and before it came on, there was a trailer for Empire Strikes Back. The trailer gave away all the enhanced version’s additions, in particular the voice over said (in the deep husky man voice) “there will be drama, there will be adventure and there will be a few surprises”, at which point we cut to a full and previously unseen view of that Ice monster on Hoth. No longer such a surprise eh?

Trailers are something I try to avoid if at all humanely possible, if I had seen the trailer for From Dusk till Dawn, the film would have lost it’s impact. I had no idea what the Matrix was about until I saw it at the cinema. That made it even more brilliant.

I know film’s have to be promoted but trailers are often so revealing that they might as well just put the script in the screen and have done with.

Also the blurb on the back of DVD’s and Videos is amazing. “Then after a titanic and thrilling fight with Vader, Luke finds out the true fate of his father who is Vader himself”. Or “You’ll be flabbergasted when you find out that the he is in fact a ghost himself”, even worse “the scintillating denouement reveals that there is no Kasier Souse, he was making it all up”. Well maybe they aren’t that bad but most give you far too much of the plot (and I know that you shouldn’t read them but you need to sometimes to get the gist of a film).

The real subtle ones, are of course, the packaging and posters. Now for all those people who don’t know that Gandalf is actually still alive after LOTR:fellowship, they’ve thoughtfully put a picture of him as Gandalf the White on all the main promo posters. Cheers for that. A little aside: I hated the fact that after the first film loads of people went and bought the second book to read, in order to find out what happens next (idiots). Buy the trilogy you fools, don’t be mouldy t**-witches and humiliate yourselves in public by reading the book that will be at odds with the film version and will also spoil your viewing pleasure. Also the DVD cover for the original version of The Planet of the Apes has a prominent picture of the Statue of Liberty. Class.

A film is something to be enjoyed at the cinema because it is fresh and unspoiled, it is not simply “an event”, to which everyone goes to just because they get caught up the hype. I know that this is probably a minor gripe in the scheme of things but treat us (the viewing public) with some intelligence.

However a little knowledge can also be a terrible thing...

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