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Well after much digging and analysing I would like to finally reveal my finished article on my Nintendo adult advertisement project. The project began in July for Media Studies coursework where I had to develop an advertisement campaign for a company of my choice. After choosing Nintendo I then had to decide what I was advertising. And so I decided to try and improve the company’s adult demographic without damaging the support of the younger generations. Now before I began making a few posters I had to research current campaigns and see how successful they have been, which means I had to see what Nintendo do advertise adult wise. Secondly I would have to contact various companies including Nintendo on the matter as well as conduct surveys and discuss in focus groups. Well now I am at the stage of producing my 2D posters and so all my research has been completed and as I promised many months ago I will present my findings. Most of it would seem obvious to you but it may make you realize why Nintendo are having such a hard time attracting the teenage to adult market and may develop a further insight into Nintendo.
Now one of the earlier things I started with was a survey, which asked many basic questions in order to gain the necessary information. Now hardcore gamers (which is what most of us are) have a far deeper understanding of it all, very few hardcore gamers honestly see Nintendo as a children’s company and that is why these types of people aren’t the problem. Nevertheless I was still slightly shocked at what I found. The results I got said 75% of the people I asked (I asked around 70) said Nintendo are a company for everyone, meanwhile a large 23% said Nintendo were a children’s company, which means not as many hardcore gamers see Nintendo as a company for everyone as I originally hoped. Nevertheless the rest was as I predicted Mario is the game they associate with Nintendo, red is the colour. But then I came to a question of which the response left me shocked. I asked around 70 hardcore gamers if they knew Resident Evil was exclusive to Gamecube or not. Now this was a question aimed at the casual gamers but 32% of hardcore gamers didn’t know and 80% of those didn’t believe it! So when I asked the casual gamer that question I was expecting an even larger (I asked 75 casual gamers) percentage of people who didn’t know about the announcement. And so I wasn’t surprised to see 86% of casual gamers completely oblivious that Capcom’s survival horror game had jumped ship. Another interesting discovery occurred when I asked casual gamers what game they thought of when it comes to Nintendo. Although like the hardcore gamer Mario scored the highest Pokemon was only slightly behind with 46%. The most important discovery from it all was when I asked the casual gamer whether they saw Nintendo as a Children’s company, an adult company or a company for everyone. No less than 80% said Nintendo were a kiddies company, the reason for this was sure to reveal itself when I look at Nintendo’s adult adverts.
Now finding 2D adult adverts for the Gamecube or for Gamecube games was surprisingly easy as Cube-Europe supplied nearly all of them! Now each advert I received I critically analysed from head to toe, but I won’t bore you with that instead I’ll tell you what I discovered about them. Now 3 of them are from Nintendo themselves, 1 is from Capcom and another was from Heineken. Now the one from Capcom is for Resident Evil and Resident Evil 0 and is a Japanese advert (I’ll tell you about the European campaign later on). It featured Chris and Jill in a relaxed pose with blood splatters to the left and the creepy mansion main hall in the background. It really featured everything adult in a very subtle way, Sexual innuendo with the way the characters were dressed, Violence with the blood splatter and even fear with the way the writing was done and the main hall back drop. The other half of the advert featured Billy and Rebecca from Resident Evil 0 in a similar pose to Chris and Jill’s. I was actually rather impressed with Capcom’s advert if this appeared more frequently then Nintendo’s adult demographic would increase considerably. Another one, which would do the same, is the underused one from Heineken, representing another clever advertisement ploy by Nintendo. Basically Nintendo joined with the Heineken beer company to produce a campaign that involved competitions and tried to promote drinking and playing games with your mates. The advert featured two bottles of Heineken brand beer strapped to the prongs of the Gamecube controller. The advert looked extremely effective as it combines an adult pastime with the Gamecube. It would have a good effect on Nintendo’s adult market but sadly the advert is underused and only appeared in a couple of publications.
Now for the 3 Nintendo adverts, 2 are modern Gamecube adverts for Super Mario Sunshine and Eternal Darkness the third is an old N64 advert for Conker’s Bad Fur Day. Now the Super Mario Sunshine advert has been famed recently for the use of Mario in an adult situation. He is shown spraying water on an attractive Bikini clad Japanese woman and the anchorage (words accompanying text) reads “Summer. Mario. It feels so good”. You cannot imagine how annoyed I was, after spending ages trying to figure out what the Japanese text said the following issue of NGC have the words printed in English. The anchorage despite being poor does sit nicely with the entire idea of Mario stuck in a sexually innuendo filled scene (despite portraying the Nintendo mascot as a dirty old plumber). Sadly this advert only appeared in a Japanese publication of Playboy yet the advert goes to prove that Nintendo are willing to make even their childish appealing games seem adult and well done to them. The other 2 Nintendo adverts are American based and the first is for Nintendo’s adult game Eternal Darkness. Now similar to the Pikmin Flower idea (where Nintendo named a new flower the Pikmin Flower) this advert helps promote their “amateur movie” campaign. This is where Nintendo asked amateur moviemakers to portray insanity in a short film anyway they want. Ten were selected to be put on a website with one was awarded a prize as the overall winner. The campaign would have cost very little but attracted a lot of media interest. Now the advert in question featured a white straight jacket amongst dark coloured normal every day clothing with the anchorage, written in poor handwriting, saying: “Insanity, you learn to live with it”. This is a very clever advert and looked very mature without using sex or violence. This advert appeared in several American issues of Playboy. The third and final advert was for Conker’s Bad Fur Day and was a drawn advert showing Conker’s head buried in a naked Females breasts. The anchorage read, “Conker is a squirrel. Squirrels hunt for acorns. Can you help Conker find some acorns?” The advert showed the game very well, cartoon advert with mature content, similar to the games graphics in comparison to its content. The Conker advert appeared in an American edition of Playboy and Conker’s Bad Fur Day competitions ran on the Playboy TV channel.
Now when looking at the adverts from Nintendo did any of you notice a pattern? Yep they all appeared in one or more editions of Playboy. Now the reason I believe Nintendo did this is because they didn’t want to let children see these adverts so they don’t damage the support from the younger generation. So why not put these adverts in some of the other in mature magazines (that aren’t pornographic e.g. Heat magazine) and newspapers that children don’t read anyway. Or simply advertise on TV after the watershed, like Capcom does with the Resident Evil adverts. Why they don’t do this was one of the questions I asked Nintendo after sending them an e-mail and I was surprised at the incredibly helpful response I got from Shelly Friend (Head of PR at Nintendo UK some of you may know of her). Now Shelly might be a little fed up with the amount of e-mails I sent her but she always replied and seemed delighted to help me with my project. Although she couldn’t tell me how successful previous adult advertisement campaigns had been she did say a few things that were interesting. She stated that the reason for Nintendo’s love of advertising in adult magazines was in an attempt to “avoid being spotted by parents”, she said, “Nintendo of America and Japan believe that due to children being present parents will not purchase adult magazines like Playboy, in theory at least.” So that clears that mystery up but I then sent her another e-mail asking “if any future campaigns are likely to break this tend?” And this time she sent me another very interesting response regarding Europe’s Resident Evil campaign. She told me of a joint campaign between Nintendo and Capcom called “Adult’s Get Scared Too!” (It has been running for a few weeks now).
Now 2D poster campaigns, specialists websites and TV ads have been running for about a week for the release of Resident Evil last Friday the 13th. Now the campaign is supposed to “advertise a violent Gamecube game in the mainstream without effecting the younger demographic” or so Shelly says and in theory I would agree with her. The adverts, if you’ve managed to see any, feature a father and his son and his dad has got scared playing Resident Evil. In one poster advert you see the Dad looking into the garden and the TV advert features the Dad suffering nightmares and wishing to sleep with the boy. Now the idea is that the Dad has been playing Resident Evil on his son’s Gamecube is supposed to portray the “family image in an effective way” or so Shelly says. Now I would agree that it does give the impression that the Gamecube is for “all the family” but I still think this could put the teenage audience off the game and how does it tell parents that the Gamecube is still safe for younger players? So I remain sceptical and similar to the Mario Playboy advert I’ve decided to listen to my focus groups. Many said to me that the games that “look childish” are in fact “adult in disguise” as Cube magazine once said. And so I’ve decided to create my very own “GROW UP” campaign that is currently being worked on now. Shelly explained to me that depending on the success of the Resident Evil campaign “Eternal Darkness may follow a similar idea”. And if it does then you’d all know that my scepticism about the campaign was misplaced and judging on the fact that in many shops Resident Evil is outselling Tekken 4 it looks like Shelly may have been right.
So what did you learn from this post that you never knew before? Well you probably gained a much deeper insight to the way Nintendo are running things. You learned that Nintendo are keen to increase it’s adult demographic but are extremely aware of the damage that it may do. Shelly Friend commented on the Conker advertising campaign saying, “The relatively poor sales of Conker’s Bad Fur Day on the N64 told us a lot about the amount of adult support we have. The advertisement campaign in fact did more harm than good as it angered many parents that will never see Nintendo as a family friendly company again.” So naturally Nintendo are being cautious when attempting to increase their adult support, but at least we know one thing… they are trying.
Dringo.
Special thanks to: Cube-Europe, People at UKChatforums, CUBE magazine, various casual gamers living in the Cambridgeshire area, The Advertisement Standards Authority, Planet Gamecube, Nintendo and Shelly Friend for helping me in my project.
And one big finger to: Microsoft, Rare, Capcom and Sony for not replying to my e-mails!
Now one of the earlier things I started with was a survey, which asked many basic questions in order to gain the necessary information. Now hardcore gamers (which is what most of us are) have a far deeper understanding of it all, very few hardcore gamers honestly see Nintendo as a children’s company and that is why these types of people aren’t the problem. Nevertheless I was still slightly shocked at what I found. The results I got said 75% of the people I asked (I asked around 70) said Nintendo are a company for everyone, meanwhile a large 23% said Nintendo were a children’s company, which means not as many hardcore gamers see Nintendo as a company for everyone as I originally hoped. Nevertheless the rest was as I predicted Mario is the game they associate with Nintendo, red is the colour. But then I came to a question of which the response left me shocked. I asked around 70 hardcore gamers if they knew Resident Evil was exclusive to Gamecube or not. Now this was a question aimed at the casual gamers but 32% of hardcore gamers didn’t know and 80% of those didn’t believe it! So when I asked the casual gamer that question I was expecting an even larger (I asked 75 casual gamers) percentage of people who didn’t know about the announcement. And so I wasn’t surprised to see 86% of casual gamers completely oblivious that Capcom’s survival horror game had jumped ship. Another interesting discovery occurred when I asked casual gamers what game they thought of when it comes to Nintendo. Although like the hardcore gamer Mario scored the highest Pokemon was only slightly behind with 46%. The most important discovery from it all was when I asked the casual gamer whether they saw Nintendo as a Children’s company, an adult company or a company for everyone. No less than 80% said Nintendo were a kiddies company, the reason for this was sure to reveal itself when I look at Nintendo’s adult adverts.
Now finding 2D adult adverts for the Gamecube or for Gamecube games was surprisingly easy as Cube-Europe supplied nearly all of them! Now each advert I received I critically analysed from head to toe, but I won’t bore you with that instead I’ll tell you what I discovered about them. Now 3 of them are from Nintendo themselves, 1 is from Capcom and another was from Heineken. Now the one from Capcom is for Resident Evil and Resident Evil 0 and is a Japanese advert (I’ll tell you about the European campaign later on). It featured Chris and Jill in a relaxed pose with blood splatters to the left and the creepy mansion main hall in the background. It really featured everything adult in a very subtle way, Sexual innuendo with the way the characters were dressed, Violence with the blood splatter and even fear with the way the writing was done and the main hall back drop. The other half of the advert featured Billy and Rebecca from Resident Evil 0 in a similar pose to Chris and Jill’s. I was actually rather impressed with Capcom’s advert if this appeared more frequently then Nintendo’s adult demographic would increase considerably. Another one, which would do the same, is the underused one from Heineken, representing another clever advertisement ploy by Nintendo. Basically Nintendo joined with the Heineken beer company to produce a campaign that involved competitions and tried to promote drinking and playing games with your mates. The advert featured two bottles of Heineken brand beer strapped to the prongs of the Gamecube controller. The advert looked extremely effective as it combines an adult pastime with the Gamecube. It would have a good effect on Nintendo’s adult market but sadly the advert is underused and only appeared in a couple of publications.
Now for the 3 Nintendo adverts, 2 are modern Gamecube adverts for Super Mario Sunshine and Eternal Darkness the third is an old N64 advert for Conker’s Bad Fur Day. Now the Super Mario Sunshine advert has been famed recently for the use of Mario in an adult situation. He is shown spraying water on an attractive Bikini clad Japanese woman and the anchorage (words accompanying text) reads “Summer. Mario. It feels so good”. You cannot imagine how annoyed I was, after spending ages trying to figure out what the Japanese text said the following issue of NGC have the words printed in English. The anchorage despite being poor does sit nicely with the entire idea of Mario stuck in a sexually innuendo filled scene (despite portraying the Nintendo mascot as a dirty old plumber). Sadly this advert only appeared in a Japanese publication of Playboy yet the advert goes to prove that Nintendo are willing to make even their childish appealing games seem adult and well done to them. The other 2 Nintendo adverts are American based and the first is for Nintendo’s adult game Eternal Darkness. Now similar to the Pikmin Flower idea (where Nintendo named a new flower the Pikmin Flower) this advert helps promote their “amateur movie” campaign. This is where Nintendo asked amateur moviemakers to portray insanity in a short film anyway they want. Ten were selected to be put on a website with one was awarded a prize as the overall winner. The campaign would have cost very little but attracted a lot of media interest. Now the advert in question featured a white straight jacket amongst dark coloured normal every day clothing with the anchorage, written in poor handwriting, saying: “Insanity, you learn to live with it”. This is a very clever advert and looked very mature without using sex or violence. This advert appeared in several American issues of Playboy. The third and final advert was for Conker’s Bad Fur Day and was a drawn advert showing Conker’s head buried in a naked Females breasts. The anchorage read, “Conker is a squirrel. Squirrels hunt for acorns. Can you help Conker find some acorns?” The advert showed the game very well, cartoon advert with mature content, similar to the games graphics in comparison to its content. The Conker advert appeared in an American edition of Playboy and Conker’s Bad Fur Day competitions ran on the Playboy TV channel.
Now when looking at the adverts from Nintendo did any of you notice a pattern? Yep they all appeared in one or more editions of Playboy. Now the reason I believe Nintendo did this is because they didn’t want to let children see these adverts so they don’t damage the support from the younger generation. So why not put these adverts in some of the other in mature magazines (that aren’t pornographic e.g. Heat magazine) and newspapers that children don’t read anyway. Or simply advertise on TV after the watershed, like Capcom does with the Resident Evil adverts. Why they don’t do this was one of the questions I asked Nintendo after sending them an e-mail and I was surprised at the incredibly helpful response I got from Shelly Friend (Head of PR at Nintendo UK some of you may know of her). Now Shelly might be a little fed up with the amount of e-mails I sent her but she always replied and seemed delighted to help me with my project. Although she couldn’t tell me how successful previous adult advertisement campaigns had been she did say a few things that were interesting. She stated that the reason for Nintendo’s love of advertising in adult magazines was in an attempt to “avoid being spotted by parents”, she said, “Nintendo of America and Japan believe that due to children being present parents will not purchase adult magazines like Playboy, in theory at least.” So that clears that mystery up but I then sent her another e-mail asking “if any future campaigns are likely to break this tend?” And this time she sent me another very interesting response regarding Europe’s Resident Evil campaign. She told me of a joint campaign between Nintendo and Capcom called “Adult’s Get Scared Too!” (It has been running for a few weeks now).
Now 2D poster campaigns, specialists websites and TV ads have been running for about a week for the release of Resident Evil last Friday the 13th. Now the campaign is supposed to “advertise a violent Gamecube game in the mainstream without effecting the younger demographic” or so Shelly says and in theory I would agree with her. The adverts, if you’ve managed to see any, feature a father and his son and his dad has got scared playing Resident Evil. In one poster advert you see the Dad looking into the garden and the TV advert features the Dad suffering nightmares and wishing to sleep with the boy. Now the idea is that the Dad has been playing Resident Evil on his son’s Gamecube is supposed to portray the “family image in an effective way” or so Shelly says. Now I would agree that it does give the impression that the Gamecube is for “all the family” but I still think this could put the teenage audience off the game and how does it tell parents that the Gamecube is still safe for younger players? So I remain sceptical and similar to the Mario Playboy advert I’ve decided to listen to my focus groups. Many said to me that the games that “look childish” are in fact “adult in disguise” as Cube magazine once said. And so I’ve decided to create my very own “GROW UP” campaign that is currently being worked on now. Shelly explained to me that depending on the success of the Resident Evil campaign “Eternal Darkness may follow a similar idea”. And if it does then you’d all know that my scepticism about the campaign was misplaced and judging on the fact that in many shops Resident Evil is outselling Tekken 4 it looks like Shelly may have been right.
So what did you learn from this post that you never knew before? Well you probably gained a much deeper insight to the way Nintendo are running things. You learned that Nintendo are keen to increase it’s adult demographic but are extremely aware of the damage that it may do. Shelly Friend commented on the Conker advertising campaign saying, “The relatively poor sales of Conker’s Bad Fur Day on the N64 told us a lot about the amount of adult support we have. The advertisement campaign in fact did more harm than good as it angered many parents that will never see Nintendo as a family friendly company again.” So naturally Nintendo are being cautious when attempting to increase their adult support, but at least we know one thing… they are trying.
Dringo.
Special thanks to: Cube-Europe, People at UKChatforums, CUBE magazine, various casual gamers living in the Cambridgeshire area, The Advertisement Standards Authority, Planet Gamecube, Nintendo and Shelly Friend for helping me in my project.
And one big finger to: Microsoft, Rare, Capcom and Sony for not replying to my e-mails!
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So the fact that Code Veronica was one of the million selling PS2 games is besides the point?
Devil May Cry is a good game although the somewhat similar Project Devil on the Gamecube does look superior. Devil May Cry is an action horror game and Resident Evil is more "horror" and concentrates on the film esq. environments. Resident Evil 0 was always planned for Gamecube but to make the game more interesting gamers needed to play the original so Resident Evil 1 was to be remade for the system. After the incredible success of Resident Evil: Code Veronica on PS2 and Dreamcast they also planned to release the game for Gamecube. So Shinji decided that they may as well port with slight improvements the other two "missing" games so the Gamecube could get the full selection. After talks with Nintendo this seemed an excellent idea and Shinji became friends with legend Shiguru Miyamoto. Shinji Mikami decided that the main series should become exclusive to the Gamecube after that hence the major announcement. It is an untapped market that Capcom wouldn't have seen as finacial viable if it wasn't for the success of Resident Evil 2 on the N64.
Edge are a bunch of gamers with their own set of opinions, all of which I disagree with. Resident Evil 0-5 (yes 5 4= codeveronica so 5) maybe coming to Gamecube but to be frank they are hardly going to plan further than that at this stage now are they? After Resident Evil 4 is released Resident Evil 5 will then appear and my moneys on exclusive rights to Gamecube. Because he did say "He wanted to keep the series to one console" and so he is. And i am an old resi fan, resi 1 is VERY different to the remake, and my point stands that the popular series is on the Gamecube which means my questionnaire point is valied.
Devil May Cry is a good game although the somewhat similar Project Devil on the Gamecube does look superior. Devil May Cry is an action horror game and Resident Evil is more "horror" and concentrates on the film esq. environments. Resident Evil 0 was always planned for Gamecube but to make the game more interesting gamers needed to play the original so Resident Evil 1 was to be remade for the system. After the incredible success of Resident Evil: Code Veronica on PS2 and Dreamcast they also planned to release the game for Gamecube. So Shinji decided that they may as well port with slight improvements the other two "missing" games so the Gamecube could get the full selection. After talks with Nintendo this seemed an excellent idea and Shinji became friends with legend Shiguru Miyamoto. Shinji Mikami decided that the main series should become exclusive to the Gamecube after that hence the major announcement. It is an untapped market that Capcom wouldn't have seen as finacial viable if it wasn't for the success of Resident Evil 2 on the N64.
Edge are a bunch of gamers with their own set of opinions, all of which I disagree with. Resident Evil 0-5 (yes 5 4= codeveronica so 5) maybe coming to Gamecube but to be frank they are hardly going to plan further than that at this stage now are they? After Resident Evil 4 is released Resident Evil 5 will then appear and my moneys on exclusive rights to Gamecube. Because he did say "He wanted to keep the series to one console" and so he is. And i am an old resi fan, resi 1 is VERY different to the remake, and my point stands that the popular series is on the Gamecube which means my questionnaire point is valied.
To be fair it's a deal which for a set number of games and only 2 of them are actual exclusives (0 and 4). It was well documented at the time that the reason Sony weren't too fussed about this is because they had the Devil May Cry series as an exclusive and the Onimusha series long before any Xbox release.
As they saw with Code Veronica, Resi had really had it's day on a Playstation market and where the Sony Playstation 2 owners had probably played a resi game before, Capcom would not have gotten away with rehashing the games together for a new platform and basically releasing the same game with fancier graphics.
As an article in this months highly regarded Edge magazine points out, Resident Evil on the Gamecube is nothing special. Yes it is a somewhat sizable coup for Nintendo and yes it is a very nice looking game, but the game mechanic and the control system ignores the fact the Devil May Cry had ever existed.
Now whether it is right or wrong to agree or disagree on this trivial matter the four remakes coming to the Gamecube allow Capcom to tap a newish market with their games, basically because Nintendo fan-boys will buy them to try and annoy PS2 owners. The 3 remakes of Resi 1, 2 and 3 would not have been financially viable on the PS2, because new games such as DMC2 and Onimusha 2 are much more anticipated than another Resi release. The poor sales figures of the Code Veronica game just goes to show that fact, DMC outsold it without much fuss at all.
Now while I already own a Gamecube with 5 games (before any of you fan boys hit me for being Sony biased), I merely like hearing the truth be told, and it should be obvious to everyone that in the current financial climate the Resi remake move to Nintendo is the best way forward for the series because it's the path most likely to make money, for both Nintendo and Capcom.......
As they saw with Code Veronica, Resi had really had it's day on a Playstation market and where the Sony Playstation 2 owners had probably played a resi game before, Capcom would not have gotten away with rehashing the games together for a new platform and basically releasing the same game with fancier graphics.
As an article in this months highly regarded Edge magazine points out, Resident Evil on the Gamecube is nothing special. Yes it is a somewhat sizable coup for Nintendo and yes it is a very nice looking game, but the game mechanic and the control system ignores the fact the Devil May Cry had ever existed.
Now whether it is right or wrong to agree or disagree on this trivial matter the four remakes coming to the Gamecube allow Capcom to tap a newish market with their games, basically because Nintendo fan-boys will buy them to try and annoy PS2 owners. The 3 remakes of Resi 1, 2 and 3 would not have been financially viable on the PS2, because new games such as DMC2 and Onimusha 2 are much more anticipated than another Resi release. The poor sales figures of the Code Veronica game just goes to show that fact, DMC outsold it without much fuss at all.
Now while I already own a Gamecube with 5 games (before any of you fan boys hit me for being Sony biased), I merely like hearing the truth be told, and it should be obvious to everyone that in the current financial climate the Resi remake move to Nintendo is the best way forward for the series because it's the path most likely to make money, for both Nintendo and Capcom.......
El blokey wrote:
> Apparently he posted it twice, once on the 15th and once on the 16th.
> SR seem to have deleted the one that won, and made this yellow though.
---
Yeah, the one made the day before was in FOG (Chat), but Prime is the forum they want all the wins to be kept in. :-D
PS. Well done Dringo.
> Apparently he posted it twice, once on the 15th and once on the 16th.
> SR seem to have deleted the one that won, and made this yellow though.
---
Yeah, the one made the day before was in FOG (Chat), but Prime is the forum they want all the wins to be kept in. :-D
PS. Well done Dringo.
½pint wrote:
> A question - how come Dringo won Gameaday on the 15th for a post he
> made ont he 16th? Very strange...
Apparently he posted it twice, once on the 15th and once on the 16th. SR seem to have deleted the one that won, and made this yellow though.
> A question - how come Dringo won Gameaday on the 15th for a post he
> made ont he 16th? Very strange...
Apparently he posted it twice, once on the 15th and once on the 16th. SR seem to have deleted the one that won, and made this yellow though.
A question - how come Dringo won Gameaday on the 15th for a post he made ont he 16th? Very strange...
Well done on the win, anyway :)
Well done on the win, anyway :)
Nice post Dringo!
I always find subtle advertising gives the most impact, like you said in the Japanese Resident Evil adverts. There was one TV advert where everything was silent and this man was just holding up signs with writing on. It was a break from the norm. Silent TV? It's makes you remember. Also another subtle advertisment I noticed was Resident Evil's release date.
Well done Dringo, well deserved!
I always find subtle advertising gives the most impact, like you said in the Japanese Resident Evil adverts. There was one TV advert where everything was silent and this man was just holding up signs with writing on. It was a break from the norm. Silent TV? It's makes you remember. Also another subtle advertisment I noticed was Resident Evil's release date.
Well done Dringo, well deserved!
Resi 1,2,3 and Veronica have appeared on other formats, but are now GC exclusive.
Resident Evil 0 and Resident Evil 4 are both in development now, exclusive for Gamecube.
Resident Evil 0 and Resident Evil 4 are both in development now, exclusive for Gamecube.
El blokey wrote:
> Ugh.
>
> Resident Evil - remake for GCN
Yep
> Resident Evil 2, 3 and Code Veronica - ports to GCN
Nope Resident Evil 2,3 and Code Veronica updated for GCN
> Resident Evil Zero - exlusive to GCN
Yep
> Resi '4' - online, for GCN, PS2 and XBOX
Nope Resi online is an online remake of Resi 1 for PS2. Resi 4 is a completley different game.
> Ugh.
>
> Resident Evil - remake for GCN
Yep
> Resident Evil 2, 3 and Code Veronica - ports to GCN
Nope Resident Evil 2,3 and Code Veronica updated for GCN
> Resident Evil Zero - exlusive to GCN
Yep
> Resi '4' - online, for GCN, PS2 and XBOX
Nope Resi online is an online remake of Resi 1 for PS2. Resi 4 is a completley different game.
Ignore the picky pedants Dringo - interesting post, and I enjoyed reading it.
It's nice to know that Nintendo are actively trying to rid themselves of the massmarket (adult) perception that they've unintentionally cultured for themselves.
It's quite interesting to think that the likely reason that they have this problem in the first place is the effectiveness of their marketing and strength of their brand in previous generations of hardware. It's todays 20-something gamers that think the Big N are a kiddies company, and they base that on their historical perceptions of Nintendo. In the days of NES, that's exactly what Nintendo were, because the NES was a kid's toy. Likewise (to a slightly lesser degree) with the SNES, and certainly with the GameBoy.
And the chubby plumber doesn't help. To the uninitiated, he doesn't look like an 'adult' character.
"Its'a me! Jonman-io!"
It's nice to know that Nintendo are actively trying to rid themselves of the massmarket (adult) perception that they've unintentionally cultured for themselves.
It's quite interesting to think that the likely reason that they have this problem in the first place is the effectiveness of their marketing and strength of their brand in previous generations of hardware. It's todays 20-something gamers that think the Big N are a kiddies company, and they base that on their historical perceptions of Nintendo. In the days of NES, that's exactly what Nintendo were, because the NES was a kid's toy. Likewise (to a slightly lesser degree) with the SNES, and certainly with the GameBoy.
And the chubby plumber doesn't help. To the uninitiated, he doesn't look like an 'adult' character.
"Its'a me! Jonman-io!"
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