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:D
NINTENDO IN HARDWARE MARKET "TO STAY"
Company chief confirms successors to GameCube and GBA are well in the works, silencing critics and blowing wind back into fans' sails
16:19 Nintendo America's VP of sales and marketing, Peter MacDougall, yesterday confirmed the ongoing development of new Nintendo hardware, both for living room and handheld use.
Nintendo has been the subject of serious rumour in the past few months - fuelled by a scant release schedule and flagging sales figures - which has claimed it will "do a Sega" after this hardware generation and jump out of the console race to focus on multi-format game development.
Speaking at the Gerard Klauer Mattison Conference in New York, an investor affair, MacDougall said, "Nintendo is in the software business - to stay. Nintendo is in the handheld business - to stay. And Nintendo is most certainly in the home console business - to stay. Work is well underway on the successor technology to both Game Boy Advance and Nintendo GameCube."
That clear enough for you? While making the statement every Nintendo fan has wanted to hear for the past six months, MacDougall made a huge speech which dismissed critics of Nintendo's recent performance.
Key points in the monologue included a reiteration of Nintendo's reticence to shoot its wad over the online gaming arena, saying the concept was "thrilling" for gamers but "chilling" to cash backers.
MacDougall went on to explain that Metroid Prime would be heavily backed in terms of marketing for the American market, and settled nerves by confirming that both 1080 Avalanche and triple A monster Zelda are both on track for 2003 release.
So, GameCube 2? A multi-media affair? Not likely. As MacDougall put it, "To be sure, today we remain the last pure play in the sector, challenged by two much larger, more diversified competitors for whom video games are but a single strategy within a larger mission."
Patrick Garratt
:D
NINTENDO IN HARDWARE MARKET "TO STAY"
Company chief confirms successors to GameCube and GBA are well in the works, silencing critics and blowing wind back into fans' sails
16:19 Nintendo America's VP of sales and marketing, Peter MacDougall, yesterday confirmed the ongoing development of new Nintendo hardware, both for living room and handheld use.
Nintendo has been the subject of serious rumour in the past few months - fuelled by a scant release schedule and flagging sales figures - which has claimed it will "do a Sega" after this hardware generation and jump out of the console race to focus on multi-format game development.
Speaking at the Gerard Klauer Mattison Conference in New York, an investor affair, MacDougall said, "Nintendo is in the software business - to stay. Nintendo is in the handheld business - to stay. And Nintendo is most certainly in the home console business - to stay. Work is well underway on the successor technology to both Game Boy Advance and Nintendo GameCube."
That clear enough for you? While making the statement every Nintendo fan has wanted to hear for the past six months, MacDougall made a huge speech which dismissed critics of Nintendo's recent performance.
Key points in the monologue included a reiteration of Nintendo's reticence to shoot its wad over the online gaming arena, saying the concept was "thrilling" for gamers but "chilling" to cash backers.
MacDougall went on to explain that Metroid Prime would be heavily backed in terms of marketing for the American market, and settled nerves by confirming that both 1080 Avalanche and triple A monster Zelda are both on track for 2003 release.
So, GameCube 2? A multi-media affair? Not likely. As MacDougall put it, "To be sure, today we remain the last pure play in the sector, challenged by two much larger, more diversified competitors for whom video games are but a single strategy within a larger mission."
Patrick Garratt