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Instead, they've become partners with Team 17. (yay)
This means continued multi-format support as well as a wealth of franchises that are now going to see the Sega logo on them... (as well as a lot of Sega franchises with the Team 17 logo).
Hah! I said they wouldn't be bought out by Microsoft, and I knew they would be staying multi-format :D
(I've re-read the article again - it still seems confusing by that first sentence, but you're still right)
None of it has any effect on Sega's current dire situation. A Namco merger is a good thing, even if it just stopped Sammy getting them. Namco have a similarly glorious past, they've just managed to be smart in the last few years and side with the big hitters. Hell, even Microsoft would be better than Sammy.
> If I remember correctly, Namco wanted to 'buy' Sega, not become
> partners which is something else altogether.
They wanted to merge.
> Sega weren't for sale, instead they just wanted to expand,
> evidentally.
Well... yea and no. Sega need cash - obviously they want to expand from their loss making position.
> Team 17 have had many successes on the PC and are a profitable games
> company. Sega have had many console-game successes, and are a
> profitable games company - they're hardly struggling now.
Rubbish. Sega posted losses of 17.8 billion Yen for the last fiscal year. This follows three/four years of similar losses, only the last cash injection from Isao Okawa before he died has kept them going.
Look at it this way - the two main suggested buyers are Sammy, with net sales of 152 billion yen last year, and Namco, with around 85 billion yen. The offers for Sega are around the 120 billion yen mark. Do you think a small developer has that sort of cash? These are the sort of companys that are seen as able to turn things around at Sega - it isn't a tallent thing, it's a cash decision.
> A partnership allows Sega to continue using their name to sell games,
> a buyout could have removed that.
Simply, no. Being owned by a parent company would probably have little or no effect on how Sega ran, least of all on their name. One of their major assests is the Sega brand, no buyer would ditch that.
Sega weren't for sale, instead they just wanted to expand, evidentally.
And so, they have.
Team 17 have had many successes on the PC and are a profitable games company. Sega have had many console-game successes, and are a profitable games company - they're hardly struggling now.
A partnership allows Sega to continue using their name to sell games, a buyout could have removed that.
So yay Team 17!
Excellenté!
Instead, they've become partners with Team 17. (yay)
This means continued multi-format support as well as a wealth of franchises that are now going to see the Sega logo on them... (as well as a lot of Sega franchises with the Team 17 logo).
Hah! I said they wouldn't be bought out by Microsoft, and I knew they would be staying multi-format :D