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"The Curse of Commercials"

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Wed 31/10/01 at 13:53
Regular
Posts: 787
If you are in a band and you get approached to have a song used, run away and hide.
For this is known as the "Curse of Commercials".
This is the deal:

Company uses your song on advert.
People like advert and like song.
People buy song.
You get to number one for 2 weeks
You release 2nd song
A few people buy it and you get to number 13
You end up selling shoes once again
Everyone forgets who you were in the 1st place

It holds true for every band used. (Except for the Steve Miller Band and The Clash, and Joe Strummer refused the money made from that song being played on tv)

Who here remembers Stiltskin?
Anyone?
It was that Nirvana rip-off band used on the advert with the Amish family for jeans.
(Amish being used to sell you things..irony anyone?)
They had that one hit, then another slightly less well known one and then the singer went off and joined Genesis.

Babylon Zoo?
"Spaceman" and...er...that one about space elephants.
And then they went away.

But you'll always hear the same pompous statement from the band "Yeah, we're like...more than this one song man.."
Really?
Who cares? Enjoy your 15mins and then go away.
Flat Eric, Prez Parado (although he was big before in the Samba genre) and countless others.
Plucked from some back-catalogue and used as a soundtrack to sales.
You enjoy a fleetin success and appear at The Astoria 2, get seen in the K-Bar and then quietly wave as you sink back under the surface to join the pub circuit once more.

"Curse of the Commercials"
Be afraid...be very afraid
Wed 31/10/01 at 17:46
Regular
"Look!!! Changed!!!1"
Posts: 2,072
The Dandy Warhols will be lapping this up - they had a huge hit with Not if You Were the Last Junkie about five years ago and then nothing - well appart from a couple of cracking albums and amazing live shows that no one knows of other than their small following. They were probably one of the best bands I saw at Glaso 2000 - around the first time they launched Bohemien Like You and it barely did anything.

Now they still have their original following, but all of a sudden bags of cash. It'll all vanish in a couple of months, but they'll still be the band they were before hand - except now they'll have a few more "propper" fans who've only fell for them because of their current exposure.

Being in adverts in general doesn't seem to be a bad thing - but there is the curse of the Levi ad. Then again, as they only use unknows now, it seems, I'm sure the acts used are very happy for their five minutes.
Wed 31/10/01 at 15:35
Regular
"Acid Casual"
Posts: 3,038
The same thing goes for Battle of the Bands winners.

A one way ticket to nowhere.
Wed 31/10/01 at 15:34
Regular
Posts: 14,117
Other bands that it's happened to:

Bran Van 3000.
Those people that did the Bud ads with the Lizards, can't remember what they were called though.
The Dandy Warhols.
Moby, but I'd hardly say that he has disappeared...
Wed 31/10/01 at 15:33
Regular
Posts: 14,117
I remember Stiltskin, and Perez Prez Parado as well.

I actually bought that Spaceman single, I now hang my head in shame.

It's ok though, as I now use the CD as a coaster....
Wed 31/10/01 at 13:53
Regular
"Infantalised Forums"
Posts: 23,089
If you are in a band and you get approached to have a song used, run away and hide.
For this is known as the "Curse of Commercials".
This is the deal:

Company uses your song on advert.
People like advert and like song.
People buy song.
You get to number one for 2 weeks
You release 2nd song
A few people buy it and you get to number 13
You end up selling shoes once again
Everyone forgets who you were in the 1st place

It holds true for every band used. (Except for the Steve Miller Band and The Clash, and Joe Strummer refused the money made from that song being played on tv)

Who here remembers Stiltskin?
Anyone?
It was that Nirvana rip-off band used on the advert with the Amish family for jeans.
(Amish being used to sell you things..irony anyone?)
They had that one hit, then another slightly less well known one and then the singer went off and joined Genesis.

Babylon Zoo?
"Spaceman" and...er...that one about space elephants.
And then they went away.

But you'll always hear the same pompous statement from the band "Yeah, we're like...more than this one song man.."
Really?
Who cares? Enjoy your 15mins and then go away.
Flat Eric, Prez Parado (although he was big before in the Samba genre) and countless others.
Plucked from some back-catalogue and used as a soundtrack to sales.
You enjoy a fleetin success and appear at The Astoria 2, get seen in the K-Bar and then quietly wave as you sink back under the surface to join the pub circuit once more.

"Curse of the Commercials"
Be afraid...be very afraid

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