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Well, here you go, we finally worked out why Des Lynham moved from the Beeb.
'The Premiership' will be ITV's version of Match of the Day, with an essential difference, it is being aired not late at night, but at prime time from 7pm onwards on a Saturday night.
This has quite a few ramifications. We'll be seeing the goals much sooner than before, all the action, but more importantly this has quite a few social ramifications.
What will happen to all the trash TV that was there previously. Will it be moved to a later slot? Will the BBC fire back with a decent Saturday Night Movie?
Essentially this move by ITV to show that football is in itself 'entertainment' for a Saturday night is quite unique. There will be 'football widows' up and down the country sitting silently enraged as their hubby settles down from 7pm onwards with a six-pack, there will be arguments about the most appropriate time to walk in front of the TV with a hoover, there will be angry rants as the dog wanders across the screen at a bad time.
Then there's the pubs. Saturday night, in town, with all your mates, what are you going to do? Normally you'd drop into a bar on your way to a club later on. Now what are you going to do? That's right, the Saturday night 'footie down the pub' night is going to become quite an institution in British culture from now on I suspect, and landlords up and down the country must be rubbing their hands together with glee at the thought of it.
Perhaps they are also ripping up their Sky Public Broadcast Licences as well? If they bothered to get one in the first place, those things are quite expensive, and now that ITV is showing prime time football entertainment for free, there is probably a few bob to save there as well.
One final thought. Because the airing time for 'The Premiership' is much earlier than usual, it has the potential to capture a much younger audience than previously. Does this mean that more and more fans will be generated as they are exposed to Premiership football, thereby leading to even greater income for the clubs and players?
If so, does this possibly lead to a widening of the ever increasing gap between the incomes generated by First Division clubs and those in the Premiership itself?
That's something for the philosophical accountants to debate. For me, Saturday night prime time football is what I'm really looking forward to.
Now, where's that dog lead?
'The Premiership' will be ITV's version of Match of the Day, with an essential difference, it is being aired not late at night, but at prime time from 7pm onwards on a Saturday night.
This has quite a few ramifications. We'll be seeing the goals much sooner than before, all the action, but more importantly this has quite a few social ramifications.
What will happen to all the trash TV that was there previously. Will it be moved to a later slot? Will the BBC fire back with a decent Saturday Night Movie?
Essentially this move by ITV to show that football is in itself 'entertainment' for a Saturday night is quite unique. There will be 'football widows' up and down the country sitting silently enraged as their hubby settles down from 7pm onwards with a six-pack, there will be arguments about the most appropriate time to walk in front of the TV with a hoover, there will be angry rants as the dog wanders across the screen at a bad time.
Then there's the pubs. Saturday night, in town, with all your mates, what are you going to do? Normally you'd drop into a bar on your way to a club later on. Now what are you going to do? That's right, the Saturday night 'footie down the pub' night is going to become quite an institution in British culture from now on I suspect, and landlords up and down the country must be rubbing their hands together with glee at the thought of it.
Perhaps they are also ripping up their Sky Public Broadcast Licences as well? If they bothered to get one in the first place, those things are quite expensive, and now that ITV is showing prime time football entertainment for free, there is probably a few bob to save there as well.
One final thought. Because the airing time for 'The Premiership' is much earlier than usual, it has the potential to capture a much younger audience than previously. Does this mean that more and more fans will be generated as they are exposed to Premiership football, thereby leading to even greater income for the clubs and players?
If so, does this possibly lead to a widening of the ever increasing gap between the incomes generated by First Division clubs and those in the Premiership itself?
That's something for the philosophical accountants to debate. For me, Saturday night prime time football is what I'm really looking forward to.
Now, where's that dog lead?
as 'the premiership' is been shown later on it won't make any ifference ro the people who watched it before, they will still watch it late at night whereas kids that weren't aloud to stay up to watch motd on the bbc will be able to watch it at 7pm. a clever move by itv. this hopefully gets rid of stars in their eyes aswell. hooray
Well, here you go, we finally worked out why Des Lynham moved from the Beeb.
'The Premiership' will be ITV's version of Match of the Day, with an essential difference, it is being aired not late at night, but at prime time from 7pm onwards on a Saturday night.
This has quite a few ramifications. We'll be seeing the goals much sooner than before, all the action, but more importantly this has quite a few social ramifications.
What will happen to all the trash TV that was there previously. Will it be moved to a later slot? Will the BBC fire back with a decent Saturday Night Movie?
Essentially this move by ITV to show that football is in itself 'entertainment' for a Saturday night is quite unique. There will be 'football widows' up and down the country sitting silently enraged as their hubby settles down from 7pm onwards with a six-pack, there will be arguments about the most appropriate time to walk in front of the TV with a hoover, there will be angry rants as the dog wanders across the screen at a bad time.
Then there's the pubs. Saturday night, in town, with all your mates, what are you going to do? Normally you'd drop into a bar on your way to a club later on. Now what are you going to do? That's right, the Saturday night 'footie down the pub' night is going to become quite an institution in British culture from now on I suspect, and landlords up and down the country must be rubbing their hands together with glee at the thought of it.
Perhaps they are also ripping up their Sky Public Broadcast Licences as well? If they bothered to get one in the first place, those things are quite expensive, and now that ITV is showing prime time football entertainment for free, there is probably a few bob to save there as well.
One final thought. Because the airing time for 'The Premiership' is much earlier than usual, it has the potential to capture a much younger audience than previously. Does this mean that more and more fans will be generated as they are exposed to Premiership football, thereby leading to even greater income for the clubs and players?
If so, does this possibly lead to a widening of the ever increasing gap between the incomes generated by First Division clubs and those in the Premiership itself?
That's something for the philosophical accountants to debate. For me, Saturday night prime time football is what I'm really looking forward to.
Now, where's that dog lead?
'The Premiership' will be ITV's version of Match of the Day, with an essential difference, it is being aired not late at night, but at prime time from 7pm onwards on a Saturday night.
This has quite a few ramifications. We'll be seeing the goals much sooner than before, all the action, but more importantly this has quite a few social ramifications.
What will happen to all the trash TV that was there previously. Will it be moved to a later slot? Will the BBC fire back with a decent Saturday Night Movie?
Essentially this move by ITV to show that football is in itself 'entertainment' for a Saturday night is quite unique. There will be 'football widows' up and down the country sitting silently enraged as their hubby settles down from 7pm onwards with a six-pack, there will be arguments about the most appropriate time to walk in front of the TV with a hoover, there will be angry rants as the dog wanders across the screen at a bad time.
Then there's the pubs. Saturday night, in town, with all your mates, what are you going to do? Normally you'd drop into a bar on your way to a club later on. Now what are you going to do? That's right, the Saturday night 'footie down the pub' night is going to become quite an institution in British culture from now on I suspect, and landlords up and down the country must be rubbing their hands together with glee at the thought of it.
Perhaps they are also ripping up their Sky Public Broadcast Licences as well? If they bothered to get one in the first place, those things are quite expensive, and now that ITV is showing prime time football entertainment for free, there is probably a few bob to save there as well.
One final thought. Because the airing time for 'The Premiership' is much earlier than usual, it has the potential to capture a much younger audience than previously. Does this mean that more and more fans will be generated as they are exposed to Premiership football, thereby leading to even greater income for the clubs and players?
If so, does this possibly lead to a widening of the ever increasing gap between the incomes generated by First Division clubs and those in the Premiership itself?
That's something for the philosophical accountants to debate. For me, Saturday night prime time football is what I'm really looking forward to.
Now, where's that dog lead?