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Firstly they failed to market the product to gamers. They only really advertised the online aspect of gaming, but it was later that the games came to enable this.
Secondly they abandoned the characters that put them where they were. With Nintendo you have Mario, Zelda, Donkey Kong, always there, and selling games. Sega just seemed to let many of their promising franchises disappear, or revived them too late.
A Shinobi game would have surely been a hit, as it was successful on both the Sega Master System and the Megadrive, but then the series stopped. If it returned with all of the features that make todays games special it would have been huge!
Alex Kidd was also left to rot, after beingthe Sega Master Systems mascot character. I loved these games, and would have loved to play them on todays consoles.
Phantasy Star was left too long. After part 4 on the Megadrive people were still desperate for more, but many didn't know what Phantasy Star was when a Dreamcast game finally arrived, as they didn't manageto keep the legend fresh in our minds.
A lack of 3rd party support really damaged Sega though. Had people have been able to play the like of FIFA games on the Dreamcast it may have been a more exciting proposition to gamers. People need a lot of what they know, and are familiar with, rather than too much originality!
Still, Sega make great games and I'm really looking forward to what they will produce for the GAMECUBE. Phantasy Star Online v2 is looking good, and it features some of the music from the original, (only sounding much better quality) so that'll please the retro gamer in me.
Super Monkey Ball is looking to be a fun launch title too, simple to get into and highly addictive.
Also with their work on the Gameboy Advance, they will please retro gamers with Streets of Rage and Golden Axe promised, and those that like something original too.
If they were cheaper more people would go in, and see all of these games first hand. They would have a go, then go out and buy the Dreamcast version.
But no. Arcades games got too expensive, so people don't go in as often. The arcade owners gets rid of a few games, and sticks in a few more fruit machines to drag in the gamblers.
slik *_*