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What you ideally need to do is run a streaming server from your own PC. People then connect to your PC (either directly by your IP address, or via a web site) and they can view the stream.
Alternatively, as that web site suggests, you can simply upload images every few seconds or whatever to a web site. I believe Turbonutter had a script that did that. Alternatively, one of the Windows XP Powertools (free) can do this, but it didn't work with my webcam. Just try downloading it and having a go.
Google is a wonderful thing.