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"Interesting Ad Campaign!"

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Fri 29/10/04 at 13:19
Regular
"..."
Posts: 9,808
Source:- Wrestlezone

October 25, 2004 - If you're a wrestling nut, you may have noticed on WWE.com a strange occurance of the the letters D and S popping up in nearly every article on the site.

Any word that has a D and S sequentially has had those letters spotlighted and enlarged in a newer, more Nintendo DS-style font. No explanation for this is made by the WWE, and clicking on the letters does nothing.

Though the company has not commented on the campaign, Nintendo is obviously getting ramped up for the Nintendo DS launch with a viral campaign of its own.
Sat 30/10/04 at 14:08
Regular
"you've got a beard"
Posts: 7,442
Lipe wrote:
> Nah it's DS. And the DS will rule...

one more thing people will get beaten up for having on them, i can hardly wait :S
Sat 30/10/04 at 13:00
Regular
Posts: 5,135
Lipe wrote:
> Nah it's DS. And the DS will rule...

Even though it looks gay.
Sat 30/10/04 at 11:52
Regular
Posts: 11,373
Nah it's DS. And the DS will rule...
Sat 30/10/04 at 03:18
Regular
"Bad Wolf; England"
Posts: 920
Tell me abot it.

Very odd.
Fri 29/10/04 at 23:26
Regular
"you've got a beard"
Posts: 7,442
is it neccessarily DS though?
could be SD, as in SmackDown :)
Fri 29/10/04 at 16:17
Regular
"END OF AN ERA"
Posts: 6,015
Cong_Man wrote:
> wrestling nut

what does that taste like?

I'll just ask Lucy-Jane....

:OD

[S]You know it makes sense
Fri 29/10/04 at 13:19
Regular
"..."
Posts: 9,808
Source:- Wrestlezone

October 25, 2004 - If you're a wrestling nut, you may have noticed on WWE.com a strange occurance of the the letters D and S popping up in nearly every article on the site.

Any word that has a D and S sequentially has had those letters spotlighted and enlarged in a newer, more Nintendo DS-style font. No explanation for this is made by the WWE, and clicking on the letters does nothing.

Though the company has not commented on the campaign, Nintendo is obviously getting ramped up for the Nintendo DS launch with a viral campaign of its own.

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